Facebook/Instagram Advertising: Campaign Management

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About this service

Summary

Take your hand off the wheel and allow me to do what I love most!

Once your campaign structure is set up, I'll keep a close watch on the performance of your account on a daily basis. I will make optimizations according to our strategy discussed including [but not limited to]:

  • Scale/reduce campaigns or ad set budgets
  • Launch/pause campaigns, ad sets, and ads
  • Edit/create ad set audiences based on market research and campaign analysis
  • Campaign level optimizations

We'll meet once a week to discuss any strategy/optimization updates and we'll draft a plan for the coming week.

At the start of each week, I'll provide a performance summary from the previous week with any suggestions on strategy moving forward.

Throughout the duration of the service period, I'll continue to conduct market research in order to stay up to date on market/audience trends for your campaign's optimal performance!

***Camapaign management fees are determined once campaign needs are accessed.

What's included

  • Daily Optimizations

    I will monitor, analyze, and optimize (if necessary) your Facebook Advertising account on a daily basis (weekends excluded unless specifically addressed).

  • Weekly 1hr Optimization Calls

    We will meet once a week to discuss optimization and strategy updates.

  • Weekly Report

    I will provide a weekly summary of current account performance.

  • Market Research

    I will continuously conduct my own market/audience research in order to stay up to date on market trends.

  • Copy/Creative Development (Optional)

    Depending on your campaign needs, I can develop copy and/or creative on a one-time basis or an ongoing basis.

Recommendations

(5.0)

Rachael Petty

Client • Dec 12, 2023

Rachael recommends working with Marcell

Ashley Garlic

Client • Jul 27, 2023

Working with Marcell has been game-changing. Exceptional strategist, boosted our revenue, subscriber list, and always ahead of the game with ad practices. A+ for swift communication & expertise! Thanks buddy 🤜

Marcell provided an excellent audit of our account and more importantly a strategy and structure for moving forward. We'll be working together for sure!


Skills and tools

Copywriter
Marketing Strategist
eCommerce Marketer
Facebook Pixel
Google Analytics
Shopify

Work with me