Extended Branding Kit - For Evolving Brands & Creators

KRAV. STUDIO

Starting at

1,800

About this service

Summary

You’ve been moving fast, building what matters. But at some point, you look around and realize your brand doesn’t fully reflect where you are, or where you’re headed.

Maybe you started with something simple, a quick logo, a few colors, or something that just “worked” at the time. Now it feels disconnected, messy, or not quite you anymore.

This is where we step in.

The Extended Brand Identity is for people who want their brand to feel more solid, something they can use confidently across everything, without second-guessing. Whether you're rebranding or starting fresh with more intention, we’ll help you build a system that’s clear, flexible, and aligned with your vision.

This isn’t about trends or decoration. It’s about giving you a foundation that feels true, clean, and consistent, something you’ll be proud to share, present, and grow with.

✅ Perfect for you if:

You’ve outgrown your current look and want a fresh, aligned brand

You need visual consistency across everything you create or send out

You’re preparing for growth, a launch, or reintroduction

You don’t want to keep making things up as you go — you want structure

Process

🎯 Brand Discovery You’ll receive a focused questionnaire to help us understand your values, direction, and who you're building for. This helps us design with intention, not assumption.

🎯 Moodboard & Direction Setting Based on your input, we’ll build a visual moodboard that reflects your desired tone and aesthetic — to make sure we’re aligned from the start.

🎯 Logo System & Identity Design We’ll create your full logo suite, build your color system, and set your typography style — all designed to feel like a natural extension of your brand.

🎯 Mockups & Visual Testing We’ll apply your identity to real-world mockups — so you can see how it works before final delivery.

🎯 Refinements & Feedback You’ll have two focused revision rounds to fine-tune the identity together. We’ll make sure every detail feels right.

🎯 Final Delivery You’ll receive all final assets, along with a structured brand guideline to help you stay consistent, whether you’re working solo or with a team.

FAQs

How can I best prepare before we start?
Have a clear idea of your brand vision, target audience, and any visual inspiration or references. The more context you share, the better we can align and design something that truly reflects your goals.
Can I request a custom package based on my needs?
Absolutely. Every brand is different, and we're happy to tailor a package that fits your project, timeline, or budget. Just send us a message to get started.
How does the revision process work?
We include two rounds of revisions for key design assets in each project. If you need additional changes beyond that, we can offer extra revision rounds for an additional cost.
Can the timeline be adjusted?
Yes, while we provide an estimated timeframe for each service, we understand that some projects need to move faster or allow more time for feedback. We're flexible and always aim to work around your schedule when possible.
How does the payment process work?
For flat-fee projects, payment is split into two parts: 50% upfront deposit and 50% upon project completion. Contra handles the full payment and releases the deposit to us immediately, while the final 50% is held until the project is delivered.
What happens if I need additional design assets after the project is complete?
We’re happy to support your brand’s growth. Additional branded assets like social media templates, packaging designs, or custom illustrations can be added as extra services.

What's included

📦 Primary Logo
Your core brand mark, designed to represent who you are and how you want to show up. Delivered in multiple formats for both digital and print use.
📦 Secondary Logo + Submarks + Favicon
Flexible variations of your logo for different layouts and use cases, like social profiles, web headers, packaging, or slides.
📦 Color System
A balanced palette that brings out your brand’s tone and energy, includes all color codes for web and print.
📦 Typography Suite
A font system that feels aligned with your voice, curated to help you create content, presentations, or packaging without guessing.
📦 Extended Brand Guidelines (6–8 page PDF)
A practical reference guide to keep your brand consistent, includes logo use, spacing rules, color breakdowns, and type styling.
📦 Branded Mockups
Preview how your brand will look in real life, in formats like business cards, digital screens, or packaging setups.
📦 Final Files
Organized and delivered in ready-to-use formats: AI, SVG, PNG, JPG, PDF — all neatly packaged for your designer, printer, or team.