The general milestones for such a project will be:
Week 1 - Understanding the problem, analysing data, and evaluating past strategies
Week 2 - Social Media Listening and Monitoring Report
Week 3 - Social Media Objectives and KPI document
Week 4 - Competitor Analysis Report
Week 5-6 - Editorial Calendar
Week 7 - Complete Social Media Strategy Report
Week 20 - Social Media Analytics Report
However this can be altered to meet your demands offer the best strategy for your business/company.
What's included
Social Media Listening and Monitoring Report
This is a document that i will craft that tracks the conversations happening around your brand, identify key influencers, and track your brand performance against your competition. All this will be done before we create the strategy you will use.
Social Media Objectives and Key Performance Indicators (KPIs) document
Here i will outline your specific goals for social media as well as KPIs you will use to measure success
Competitor Analysis Report
This report will look at the performance of your competitors, who they are, how is their activity, what are the conversations happening around them and who is influencing those conversations.
Editorial Calendar
I will outline for you the content plan for social media and this includes the topics you will cover, types of content you will create for each platform and the dates and times you will publish your content.
Social Media Analytics Report
During and after implementing our social media strategy we will be tracking your analytics and create an analytics report. This tracks the performance of the strategy and campaigns including metrics such as reach, engagement and website traffic.
The general milestones for such a project will be:
Week 1 - Understanding the problem, analysing data, and evaluating past strategies
Week 2 - Social Media Listening and Monitoring Report
Week 3 - Social Media Objectives and KPI document
Week 4 - Competitor Analysis Report
Week 5-6 - Editorial Calendar
Week 7 - Complete Social Media Strategy Report
Week 20 - Social Media Analytics Report
However this can be altered to meet your demands offer the best strategy for your business/company.
What's included
Social Media Listening and Monitoring Report
This is a document that i will craft that tracks the conversations happening around your brand, identify key influencers, and track your brand performance against your competition. All this will be done before we create the strategy you will use.
Social Media Objectives and Key Performance Indicators (KPIs) document
Here i will outline your specific goals for social media as well as KPIs you will use to measure success
Competitor Analysis Report
This report will look at the performance of your competitors, who they are, how is their activity, what are the conversations happening around them and who is influencing those conversations.
Editorial Calendar
I will outline for you the content plan for social media and this includes the topics you will cover, types of content you will create for each platform and the dates and times you will publish your content.
Social Media Analytics Report
During and after implementing our social media strategy we will be tracking your analytics and create an analytics report. This tracks the performance of the strategy and campaigns including metrics such as reach, engagement and website traffic.