What's included

• Digital Marketing Strategy Document

  A detailed strategy outlining goals, target audience analysis, channels to be utilized (e.g., social media, SEO, email marketing), and tactics to achieve objectives. Brand Monitoring and Reputation Management: Tools and strategies for monitoring brand mentions, sentiment analysis, and strategies for managing online reputation.

• Content Marketing Assets

  Created content such as blog posts, articles, social media posts, videos, infographics, and whitepapers aligned with the strategy and designed to engage the target audience.

• SEO Audit and Recommendations

  An audit report assessing current SEO performance, keyword research, on-page and off-page optimization recommendations, and SEO strategy implementation plan.

• Social Media Management Plan

  A plan outlining content calendars, posting schedules, engagement strategies, and metrics for measuring social media performance.

• Paid Advertising Campaigns:

  Setup and management of PPC (Pay-Per-Click) campaigns, including Google Ads, Facebook Ads, LinkedIn Ads, etc., with ad creatives, targeting options, and budget allocation.

• Email Marketing Campaigns

  Designed email templates, email sequences, automation workflows, and performance metrics (open rates, click-through rates, conversions).

• Analytics and Reporting

  Regular reports detailing key performance indicators (KPIs) such as website traffic, conversion rates, ROI (Return on Investment), cost per acquisition (CPA), and campaign effectiveness.

• Website Audit and Optimization Recommendations:

  Evaluation of website performance, user experience (UX), conversion rate optimization (CRO) suggestions, and implementation guidelines.

• Client Training and Handover

  Training sessions for client teams on managing digital marketing tools, platforms, and strategies used during the project.

• Post-Project Recommendations

  Insights and recommendations for ongoing digital marketing efforts, future campaigns, and improvements based on performance analysis and market trends.

• Competitive Analysis Report

  Analysis of competitors' digital marketing strategies, strengths, weaknesses, and opportunities for differentiation.

• Brand Monitoring and Reputation Management

  Tools and strategies for monitoring brand mentions, sentiment analysis, and strategies for managing online reputation.