I provide end-to-end social media strategy and management for brands that want thoughtful, consistent content backed by a clear understanding of their audience and business goals.

With 8+ years of experience across B2B and B2C social media, I've worked with organizations in cybersecurity, healthcare technology, ESG, education, professional services, and other industries. My experience spans everything from developing content strategies and editorial calendars to copywriting, creative direction, community management, publishing, and performance analysis.

One of the accounts I've worked extensively on is Women in CyberSecurity (WiCyS), whose LinkedIn audience has grown from approximately 75K to 135K+ followers during my time supporting the organization.

• Social media strategy tailored to your brand, audience, and goals • Monthly content planning and editorial calendar • Social media copywriting • Content creation and creative direction • Scheduling and publishing • Community management and audience engagement • Performance tracking and reporting • Ongoing optimization based on content performance • Trend and competitor monitoring

I can also work within existing brand guidelines and approval processes and collaborate with internal teams, designers, video editors, and other creative partners as needed.

Platforms: LinkedIn, Instagram, Facebook, Twitter/X and TikTok.

This service covers the ongoing management of one social media platform. Need support across multiple channels? I can create a custom scope based on your platforms, posting frequency, and content needs.