What's included

• Brand Identity Guidelines

  A comprehensive document that outlines your brand’s visual and verbal standards, including logo usage, color palette, typography, and tone of voice. Ensures consistency across all platforms.

• Logo Suite

  A full set of primary and secondary logo variations (horizontal, stacked, icon-only, monochrome) formatted for both digital and print use.

• Color Palette & Typography System

  Curated brand colors with HEX, RGB, and CMYK codes, along with a defined type system (headings, body, accents) to establish a cohesive design language.

• Visual Elements & Assets

  Custom-designed brand elements such as icons, patterns, textures, or illustrations that can be used across social media, packaging, and marketing materials.

• Social Media Templates

  Editable templates for platforms like Instagram, TikTok, LinkedIn and Substack designed to make content creation seamless while maintaining brand consistency.

• Moodboard & World-Building Framework

  A visual and conceptual map that captures the essence of your brand’s “world,” including inspiration references, lifestyle imagery, and storytelling cues.