Let's Design Your Brand’s Ecosystem: From Idea to Identity by Katrina Lainsbury

Let's Design Your Brand’s Ecosystem: From Idea to Identity by Katrina LainsburyLet's Design Your Brand’s Ecosystem: From Idea to Identity by Katrina Lainsbury

Let's Design Your Brand’s Ecosystem: From Idea to Identity

Pro

Katrina Lainsbury

Contact for pricing

About this service

Summary

I create branding kits that go beyond logos building a cohesive world for your brand to live in. From visual identity and design assets to storytelling frameworks, every element is crafted to ensure your brand feels consistent, confident, and unforgettable.

What's included

Brand Identity Guidelines
A comprehensive document that outlines your brand’s visual and verbal standards, including logo usage, color palette, typography, and tone of voice. Ensures consistency across all platforms.
Logo Suite
A full set of primary and secondary logo variations (horizontal, stacked, icon-only, monochrome) formatted for both digital and print use.
Color Palette & Typography System
Curated brand colors with HEX, RGB, and CMYK codes, along with a defined type system (headings, body, accents) to establish a cohesive design language.
Visual Elements & Assets
Custom-designed brand elements such as icons, patterns, textures, or illustrations that can be used across social media, packaging, and marketing materials.
Social Media Templates
Editable templates for platforms like Instagram, TikTok, LinkedIn and Substack designed to make content creation seamless while maintaining brand consistency.
Moodboard & World-Building Framework
A visual and conceptual map that captures the essence of your brand’s “world,” including inspiration references, lifestyle imagery, and storytelling cues.

Skills and tools

Brand Design

Brand Strategist

Digital Marketer