Having the opportunities to work with so many brands both small and large as well as being a small business owner myself, I know how important a brand identity is to reach audiences. I'd love to bring a brand to life through my work!

1. Ideation and Strategy

Strategy Development: Begin with an introduction meeting to understand and brainstorm the client's vision, goals, target audience, and key visual requirements.

Project Timeline: Schedule various client review sessions to ensure client expectations are met and aligned with work.

3. Design

Mood Boards: Create mood boards to establish the visual direction, including color schemes, typography, and visual elements.

Low-Fidelity Designs: Sketch Initial designs on Procreate before final revisions and transfer onto Adobe CC.

High-Fidelity Designs: After client approval, vector designs will be created as mockups to better test how visual elements work together.

5. Brand Development Guidelines and Handoff

Style Guide: Create a comprehensive brand style guide detailing the visual elements, including logo(s), colors, typography, and mockups.

Asset Preparation: Prepare and organize all design assets for development.

If you have a project or deliverables in mind that are not listed in my services, feel free to reach out to me. I'd be happy to chat and see if I can help you achieve your goals. Let's start the conversation today!