Product Design (UI/UX)
Starting at
$
50
/hrAbout this service
Summary
As I'm looking to build up my portfolio, I'd love to take on a variety of different projects and challenge myself to create the best for any client's needs! My experiences working as a marketer and project manager at Fortune 100 companies and one of the best creative agencies in the world have given me valuable skills to create a solid foundation for my goal to become a Product Designer!
Process
1. Discovery and Strategy
Introduction Client Meeting: Begin with an introduction meeting to understand the client's vision, goals, target audience, and key functionalities desired in the web application.
Market Research: Conduct research to understand industry trends, competitor products, and target audience preferences.
Strategy Development: Define the product strategy, including user personas, user journeys, and the core value proposition of the web application.
Project Timeline: Schedule various client review sessions in order to ensure client expectations are met and aligned with work.
2. Ideation
Content Audit: If redesigning an existing product, perform a content audit to determine what to keep, modify, or discard.
User Flows/Information Architecture (IA): Develop the IA to organize the content and features of the web application in a user-friendly manner.
Wireframing: Create low-fidelity wireframes to outline the basic structure of the web application's pages, focusing on layout and UX without yet incorporating visual design elements.
3. Design
Mood Boards: Create mood boards to establish the visual direction, including color schemes, typography, and UI elements.
High-Fidelity Mockups: Design high-fidelity mockups for key pages, incorporating the visual identity and detailed UI elements.
Responsive Design: Ensure designs are responsive, adapting to different screen sizes and devices. Utilize a mobile-first approach, designing for smaller screens before scaling up to tablets and desktops.
4. Prototyping and User Testing
Interactive Prototypes: Develop clickable prototypes that simulate the user interface and interactions of the web application.
User Testing: Conduct user testing with prototypes to gather feedback on usability, aesthetics, and overall user experience. Use findings to refine the design.
Iteration: Iteratively refine the design based on user feedback and stakeholder input, ensuring the solution meets user needs and business goals.
5. UI Development Guidelines and Handoff
Style Guide: Create a comprehensive UI style guide detailing the design system, including colors, typography, grid systems, and UI components.
Design Specs: Provide detailed design specifications for developers, including responsive breakpoints, animations, and interaction details.
Asset Preparation: Prepare and organize all design assets for development, ensuring they are optimized for web use.
If you have a project or deliverables in mind that are not listed in my services, feel free to reach out to me. I'd be happy to chat and see if I can help you achieve your goals. Let's start the conversation today!
What's included
Design Strategy Document
Document outlining the design strategy including user personas and user journeys.
Wireframes and Prototypes
Low and high-fidelity wireframes, along with clickable prototypes demonstrating key user flows.
Figma File Transfer
Exported Figma file (.fig) with annotations for the developer for an easy transition into web development.
Style Guide
A comprehensive guide detailing the visual and interaction design principles, including responsive guidelines that align with brand identity.
Skills and tools
UX Designer
Product Designer
UI Designer
Adobe Illustrator
Adobe Photoshop
Canva
Figma
Miro
Industries
Product Design
Web Design
UX Design
Work with me