Brand Strategy (positioning, differentiation, personality) by Mick de Meijer

Brand Strategy (positioning, differentiation, personality) by Mick de MeijerBrand Strategy (positioning, differentiation, personality) by Mick de Meijer

Brand Strategy (positioning, differentiation, personality)

Mick de Meijer

Starting at

8,500

About this service

Summary

Every brand has a foundation to always be inspired by and to serve as a soundboard for decision making. I'll lay that foundation so you can build and style the brand on top of it.

What's included

Target
I'll define your target audience and segments, and create clear personas based on research and market insights.
Positioning
I'll identify and articulate your unique corner in the market, how you're different from existing alternatives and why customers will switch to you.
Problem-Solution Messaging
I'll articulate the problem you're solving for the market, and will equip you with sales and product messaging that drives conversion.
Personality
I'll define a unique voice and characteristics that will make your brand stand out from the crowd, enabling your internal teams to speak and behave as one.

Recommendations

(5.0)