What's included

• Growth Model Assessment & Strategy

  - Audit of current growth strategy & bottlenecks - Analysis of user behavior, conversion paths & retention metrics - Competitive growth loop analysis (reverse-engineering successful models) - Defining key leverage points for compounding growth - Aligning growth loops with business objectives & revenue model

• Activation & Retention Mechanisms

  - User onboarding flow optimization for habit-forming behaviors - Personalized engagement triggers to boost retention - Community & network effect strategies for organic growth - Lifecycle marketing strategies (email, push, in-app messaging) - AI-driven automation & personalization for user journeys

• Referral & Viral Loops

  - Referral incentive structure design (financial & non-financial rewards) - Optimizing viral loops (e.g., invite-only access, gamification) - Leveraging influencers, affiliates, and ambassadors for extended reach - Implementing social sharing triggers within product experiences - Designing growth rewards & token-based referral systems (for Web3)

• Content & SEO-Driven Flywheels

  - Content marketing flywheel design (evergreen, UGC, social proof) - SEO-based compounding growth strategies (keyword clustering, backlinks) - Leveraging user-generated content for ongoing organic traffic - Thought leadership & brand positioning flywheels - Automating content repurposing for maximum reach

• Paid & Organic Amplification

  - Aligning paid media with organic loops for accelerated growth - Building retargeting strategies that reinforce engagement loops - Integrating paid referrals & lookalike audience strategies - Performance testing & iteration for loop optimization - Budgeting for self-sustaining paid acquisition loops

• Execution & Implementation Support

  - Stakeholder alignment & internal education on growth loops - Workflow automation & integration (Zapier, Notion, CRM tools) - Hiring & team training on growth principles - Product-led growth (PLG) advisory & execution support