Marketing StrategyNatalie Vijlbrief
I help you create a marketing strategy that actually fits how you work and how your customers behave, using my marketing circles framework instead of rigid funnels. We'll map your customer journey, figure out which channels make sense for you (not just what everyone says you "should" do), and create a content strategy that guides people from strangers to loyal clients. Strategy sessions can stand alone or lead into implementation support, because a plan that sits unused helps nobody.
What's included
Marketing Circles Mapping
Map out your customer journey using my signature marketing circles framework. Instead of rigid linear funnels, we'll identify how people move through knowing you, liking you, trusting you, buying from you, and staying connected, because humans don't follow straight lines.
Channel Selection Strategy
Identify which marketing channels actually make sense for your business, your audience, and your natural strengths. No more trying to be everywhere at once or forcing yourself onto platforms you hate.
Content Strategy Development
Create a content approach that fits your business using my 6 content types framework. Includes what to create, where to share it, and how it guides people through your marketing circles without overwhelming you.
Marketing Roadmap & Implementation Plan
Turn strategy into actionable steps with a clear roadmap showing what to do first, what to build next, and how the pieces connect. Includes priorities and timelines so you know exactly where to focus your energy.
Offer Positioning & Messaging
Clarify how to talk about what you do so the right people understand why they need you. Includes refining your messaging, positioning your offers within your marketing circles, and identifying gaps or opportunities.
Example work
Contact for pricing
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Business Strategist
Marketing Strategist
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Natalie Vijlbrief proHengelo, Netherlands
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Marketing StrategyNatalie Vijlbrief
I help you create a marketing strategy that actually fits how you work and how your customers behave, using my marketing circles framework instead of rigid funnels. We'll map your customer journey, figure out which channels make sense for you (not just what everyone says you "should" do), and create a content strategy that guides people from strangers to loyal clients. Strategy sessions can stand alone or lead into implementation support, because a plan that sits unused helps nobody.
What's included
Marketing Circles Mapping
Map out your customer journey using my signature marketing circles framework. Instead of rigid linear funnels, we'll identify how people move through knowing you, liking you, trusting you, buying from you, and staying connected, because humans don't follow straight lines.
Channel Selection Strategy
Identify which marketing channels actually make sense for your business, your audience, and your natural strengths. No more trying to be everywhere at once or forcing yourself onto platforms you hate.
Content Strategy Development
Create a content approach that fits your business using my 6 content types framework. Includes what to create, where to share it, and how it guides people through your marketing circles without overwhelming you.
Marketing Roadmap & Implementation Plan
Turn strategy into actionable steps with a clear roadmap showing what to do first, what to build next, and how the pieces connect. Includes priorities and timelines so you know exactly where to focus your energy.
Offer Positioning & Messaging
Clarify how to talk about what you do so the right people understand why they need you. Includes refining your messaging, positioning your offers within your marketing circles, and identifying gaps or opportunities.
Example work
Contact for pricing