Basic Brand Kit by Chus MargalloBasic Brand Kit by Chus Margallo

Basic Brand Kit

Chus Margallo

Starting at

2,990

About this service

Summary

The Basic Brand Kit is a simple and affordable way to start a professional brand communication super quick.

Together, we'll craft a visual identity that uniquely captures the essence of your business, product, or concept. You'll be equipped to make an immediate impact with a fresh suite of logos, color schemes, and typography, all part of your new visual brand. Plus, receive a social media kit ready for use and an exhaustive brand guidelines booklet to ensure consistency moving forward.

Throughout each project, we maintain continuous communication to share insights, feedback, and ensure your involvement from start to finish. While each project's journey is unique, it generally follows this path:

Onboarding

Design Process

File Delivery

Sign-Off

What's included

Moodboard
Initiating the logo and branding design journey with moodboards is a very efficient way to align your creative visions and our design team. We use moodboards to align both teams and have a clear way of starting to share and collect feedback before actual design begins ensuring that we are all moving in the same direction (aligned with the needs found in the research). In this basic Brand Kit we include 2 moodboards that might feature inspirations related to color schemes, typography, design style, and overall tone.
Logo Package
Your brand is much more than just a logo, yet the logo often makes the initial impact on your audience. A versatile set of logos is crucial for any brand aiming for success, whether large or small. This package includes, but is not limited to: - Primary Logo - 2 Secondary Logos or Sub-Marks - Supporting Brand Elements - Social Media Profile Imagery, all provided in your brand-approved colors. Throughout the design process, you will receive: - Up to 2 logo concepts along with their corresponding brand elements. - 2 rounds of revisions for your selected concept, included in this phase.
Brand Collateral
The scope of this phase can differ significantly from one project to another, tailored to the unique requirements of each client. At the outset, we'll determine exactly what you need so you're fully equipped to launch your brand effectively. Included in this package are 2-3 deliverables created with your fresh brand identity, depending on the complexity of the items. These might encompass: - Custom Branded Graphics for various uses like apparel, merchandise, or signage. - Business Cards - Social Media Graphics - Posters
Social Media Starter Kit
You'll be provided with brand-new, eye-catching profile imagery to flaunt your refreshed brand identity! This includes, but isn't limited to: - Profile Images - Banner Images
Brand Guidelines
Providing design files is only beneficial if you know how to use them effectively! This package includes comprehensive digital brand guidelines, which detail: - Logo Usage - Color Palette - Typography Systems - Icons, illustrations, photography - Brand collaterals (2-3 selected by you) - Social Networks

Duration

4 weeks

Skills and tools

Brand Design

Graphic Designer

Brand Strategist

Adobe XD

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Premium Brand Kit

STARTING AT

$5,990

fixed rate