Brand Identity

Starting at

$

3,000

About this service

Summary

As your designer, I help you create an impactful visual identiy and grpahic solution for your brand, ensuring it truly connects with your audience and brand story. My creative flair and keen eye for detail have earned me a D&AD NewBlood Portfolio award in visual identity, and my work has been featured on prominent platforms like Packaging of the World and Muzli’s Project of the Week. I was also selected for the prestigious WPP-D&AD NewBlood Academy class of 2022.

Process

Discovery & Research
Strategy & Concept Development
Design & Creation
Presentation & Feedback
Final Delivery
Support & Maintenance

FAQs

  • How long does it take to develop a complete brand identity?

    The timeline can vary depending on the scope of the project. For a full brand identity, including logo, typography, color palette, and brand guidelines, it typically takes 3-6 weeks, allowing for ample feedback and revisions.

  • What deliverables can I expect?

    You will receive a complete brand identity package, which includes your logo in multiple formats, a color palette, typography guidelines, and a brand style guide that outlines how to apply these elements across different media. If additional assets like social media templates or packaging design are required, those can be included as well.

  • Can you work with my existing brand identity or do you only create new ones?

    I can work with both new brands and established ones. If you have an existing brand identity that needs refreshing or realignment, I can help refine it while maintaining the core elements that are important to you.

  • How much does a brand identity project cost?

    The cost depends on the specific needs and scope of the project. Once we discuss your requirements, I can provide a customized quote that reflects the deliverables and level of detail required.

  • What industries do you specialize in?

    While I have experience across various industries, including tech, fashion, and startups, I’m versatile and capable of adapting to any sector.

  • How involved will I be in the design process?

    Your input is crucial! I keep you involved at every key stage of the process, from initial concept discussions to final approval. I provide drafts for your feedback, ensuring the final design aligns with your vision.

  • Can you help with ongoing brand management after the identity is created?

    Absolutely! I offer ongoing support to ensure your brand stays consistent across all platforms. Whether it’s creating additional collateral or updating designs as your brand evolves, I’m here to help.

What's included

  • Brand Strategy

    Brand Strategy A clear plan that defines what your brand stands for, why it matters, and how it’s different from others. This is your brand’s roadmap.

  • Logo Design

    A unique symbol or wordmark that visually represents your brand, making it instantly recognizable across all platforms.

  • Typography

    A set of fonts chosen to match your brand’s personality, making sure all your text feels on brand and easy to read.

  • Colour Palette

    A selection of colours that capture the mood and feel of your brand, giving everything from your website to your packaging a consistent look.

  • Brand Guideline

    A comprehensive brand guideline contains set of rules on how to use your brand assets, everything from your typography and color palette to your tone of voice and mission statement.

  • Stationery Design

    Customized designs for things like business cards and letterheads, ensuring your brand looks polished in every interaction.

  • Digital Assets

    Ready to use graphics template for social media, and emails, so you’re all set for digital branding right away.

  • Brand Collateral

    All the extra stuffs, like brochures, packaging, or flyers designed to reflect your brand and make you stand out.

Recommendations

(5.0)

Christian Eaglin • Amazon

Client • Sep 6, 2024

Micheal is an excellent graphic designer and a joy to work with. In 2023, he worked with our team to develop brand toolkits for recruiting programs from end to end. Creating mood board concepts, templates, and editing instructions for users of our global teams. He was a great collaborator, taking feedback and making adjustments that not only adhered to brand guidelines but also pushed the envelope to create something new and fresh with every assignment.

Wil Schmaltz

Client • Sep 6, 2024

He has a rare talent; I was very impressed with his portfolio and his sensitivity in conveying the brand's values through the shapes and colors of his work. Very attentive and professional, highly recommended!


Duration

4 weeks

Skills and tools

Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
CorelDraw

Work with me


More services

STARTING AT

$1,000

fixed rate