What's included

• Brand Strategy

  Define the brand’s positioning, personality, promise, and messaging pillars. By clarifying the brand’s unique value and tone of voice, I ensure that every visual choice reinforces a cohesive story and resonates with the target audience.

• Color Palette

  Development of a full color palette with specific codes for digital (HEX, RGB) and print (CMYK) applications.

• Typography System

  Selection of a typeface, font family, and typography hierarchy.

• Visual Identity

  Design a visual system that includes: Iconography style, Patterns and graphic textures, Photography, and illustration guidelines.

• Brand Assets

  Design brand stationery, social media profile and post templates, brand mockups, and other digital or printable assets.

• Revisions

  A specified number of revision 3 rounds to refine the brand elements

• Files Delievery

  All the logo and branding assets are in export-ready, organised files in all the respective file formats.