I help tech-driven firms create value and impact.

Starting at

$

120

/hr

About this service

Summary

I bring a creative edge to problem-solving, specializing in identifying opportunities where customer experience meets business objectives. My strength lies in seamlessly guiding businesses through strategic decision-making and implementation, ensuring innovative solutions that surpass expectations. With a keen eye for detail and a systematic approach, I excel at bridging gaps and infusing projects with a harmonious blend of creativity and strategic vision.

Process

As a product designer, my work process typically involves several key steps:
Understand the need and goal of the business:This involves meeting with stakeholders to understand the problem we're trying to solve, the business objectives, and any constraints or requirements.
Uncover customer pain points: Through research, interviews, and data analysis, I identify the key pain points and challenges faced by our target users.
Propose a solution with business and technical requirements: Based on the insights gathered, I collaborate with the team to brainstorm and develop a solution that addresses both user needs and business goals. This includes defining the scope, creating user flows, and outlining the technical requirements.
User testing: I create prototypes or mockups of the proposed solution and conduct user testing sessions to gather feedback and validate the design decisions. This helps ensure that the final product will meet user expectations and needs.
Final design: Using the feedback from user testing, I refine the design, incorporating any necessary changes or improvements. This includes creating high-fidelity mockups, defining the visual style, and ensuring consistency across the user interface.
Development phase: I collaborate closely with developers to ensure that the design is implemented correctly and that any technical constraints are addressed. This may involve providing assets, answering questions, and reviewing the implementation to ensure it matches the design intent.

What's included

  • User Personas

    Detailed profiles of fictional characters representing different user types, based on research data. Personas help in understanding users' goals, behaviors, and needs.

  • User Journey Maps

    Visual representations of users' interactions with a product or service over time, highlighting key touchpoints, emotions, and pain points.

  • User Interviews

    Verbal or written transcripts of interviews with users, providing insights into their experiences, preferences, and feedback.

  • Surveys

    Questionnaires administered to a group of users to collect quantitative data on their preferences, behaviors, and demographics.

  • Usability Testing Reports

    Summaries of findings from usability testing sessions, including observations, issues encountered, and recommendations for improvement.

  • Affinity Diagrams

    Visual representations of data organized into categories to identify patterns, themes, and insights.

  • User Research Reports

    Comprehensive documents summarizing all aspects of the user research process, including objectives, methods, findings, and recommendations.

  • Prototype Feedback

    Feedback collected from users on prototype designs, including likes, dislikes, and suggestions for improvement.

  • Stakeholder Presentations

    Presentations to stakeholders summarizing key findings from user research and their implications for the project.

  • Wireframes

    Low-fidelity, schematic representations of a user interface, focusing on layout and functionality without detailed design elements.

  • Prototypes

    Interactive, medium to high-fidelity representations of a user interface, allowing stakeholders to experience and test the design.

  • User Flows

    Visual representations of the paths users take through a product to accomplish tasks, highlighting key interactions and decision points.

  • Information Architecture (IA) Maps

    Diagrams that show the structure of a website or application, including navigation, content organization, and hierarchy.

  • Interaction Design (IxD) Specifications

    Detailed documentation specifying how users interact with a product, including behavior, transitions, and animations.

  • User Research Findings

    Insights and observations from user research activities, such as interviews, surveys, and usability tests, that inform the design process.

  • Content Strategy

    A plan for creating, organizing, and managing content throughout a product, ensuring it meets user needs and supports business goals.

  • Design Mockup

    High-fidelity visual representations of the user interface, incorporating colors, typography, and imagery to resemble the final product.


Skills and tools

User Researcher
UX Designer
Figma
Sketch

Industries

Banking
FinTech

Work with me