Brand Identity Design

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About this service

Summary

My focus will be on delivering a cohesive and consistent brand identity that effectively communicates your values, personality, and unique selling points to the target audience across all brand touchpoints.

What's included

  • Brand strategy and identity

    Developing a comprehensive brand strategy that aligns with the client's business objectives and target audience. This includes creating a brand identity that communicates the client's values, personality, and unique selling points.

  • Visual Identity System

    Creating a visually appealing and memorable logo that represents the brand identity and can be used across all brand touchpoints. Developing a consistent color palette and typography that aligns with the brand identity and enhances the overall brand experience.

  • Brand guidelines

    Creating a comprehensive set of brand guidelines that outline the proper usage of the brand identity, logo, color palette, and typography. This includes guidelines for digital and print applications.

  • Marketing collateral design

    Designing marketing collateral such as business cards, brochures, and flyers that align with the brand identity and effectively communicate the brand's message to the target audience.

  • Social media design

    Creating social media assets that align with the brand identity and effectively communicate the brand's message to the target audience. This includes designing profile and cover images, social media posts, and social media ads.

  • Website design

    Designing a website that aligns with the brand identity and effectively communicates the brand's message to the target audience. This includes designing the user interface and user experience, creating wireframes and prototypes, and ensuring the website is responsive and accessible.


Skills and tools

Brand Designer

Logo Designer

Brand Strategist

Adobe Illustrator

Adobe Photoshop

Canva

Figma

Notion