Brand Identity Design

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About this service

Summary

This branding experience is perfect for those who want a personalized, professional brand that fits their budget and timeline, without compromising on quality.
With a focus on your specific needs and preferences, I'll create a unique brand identity that includes a mood board, primary logo, choice of stacked or initials logo, color palette, and typography suite. If you need additional graphic design services or logo types, I'm happy to create a custom package just for you. Through my three-stage branding process, I'll conduct research, design your brand identity, and provide deliverables that include brand guidelines and logo files.
By the end of this process, you'll have a clear sense of purpose and direction for your business, ready to make a greater impact on the world.

What's included

  • ✸ Mood Board:

    A collection of photos and colors that visually expresses the brand's creative direction and how the brand feels.

  • ✸ Primary Logo:

    A full logo that can be used with or without a tagline or services.

  • ✸ Secondary Logo:

    A version of the full logo in a stacked position, suitable for use in smaller spaces or different proportions.

  • ✸ (Optional) Initials Logo:

    An alternative to the secondary logo that features the brand's initials. An additional fee may apply if both logos are requested.

  • ✸ Color Palette:

    A curated selection of colors based on color psychology, the brand's vision, and the target audience.

  • ✸ Typography Suite:

    A selection of fonts that work well with the brand's logo and are suitable for use on social media, websites, headings, subheadings, paragraphs, CTA buttons, and more.

  • ✸ Brand Guidelines:

    A branded PDF booklet that showcases all elements of the brand and includes instructions for proper logo use, color codes for the color palette, and examples and suggestions for using the typography suite.

  • ✸ Logo/Design Files:

    All necessary files provided, including SVG, PNG, JPG, PDF, and EPS formats, via a Google Drive link.

Recommendations

(5.0)

Nestor Castillo

Client • Mar 10, 2023

I highly recommend Zuli for her exceptional work as a visual and brand designer. Her designs are visually striking and effectively communicate the brand's message and identity. She is responsive to feedback and always delivers on time. Her experience and knowledge in the field are evident in her ability to understand clients' needs and goals.

Philipp Weinmann

Client • Mar 8, 2023

Miss Ibad designed my business cards, and I am thrilled with the results. She listened to my needs, offered creative ideas, and incorporated feedback seamlessly. Her attention to detail and dedication to her craft were impressive, and I have no doubt she will succeed as a freelancer. I highly recommend Miss Ibad to anyone looking for a talented and dedicated designer. Thank you, Miss Ibad, for creating such a beautiful design for me!

Gulnara Khalilova

Client • Mar 6, 2023

We really like what she has done with brand book! The work reflect our brand perfectly! Her ability to seamlessly blend technology and creativity is truly remarkable. Keep up the amazing work!

Oliver Juan • I-opener

Client • Mar 6, 2023

Zuleykha Ibad has been a swiss knife for our organisation in the past 2 years. She made the whole brand identity of our collective by being open to our feedback and professional in her interactions. She also made all graphic design productions in various formats like: - vinyl print on wall - posters - all kinds of merch (tote bag, postcards, books, stickers...) Her enthusiasm and ability to reply fast to any query makes her a pillar that we cannot do without. Good value for money. - Oliver


Skills and tools

Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Instagram

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