I design websites that look modern and move the numbers behind them. I come from a product and growth background, so I don't treat a site as a set of pretty pages — I treat it as a funnel. Every choice on a homepage, product page, or checkout is a decision about how someone behaves next.

How I work: I start by understanding what the site is actually supposed to do, audit where the current experience leaks, then bring you a clear visual direction to react to — a couple of options, not one take-it-or-leave-it. From there we iterate quickly to something you're genuinely excited about.

What I deliver:

UX/UI audit of your existing site

Modern visual direction tailored to your brand and audience

Full page design in Figma — homepage, product listing, product detail, cart, checkout, landing and lead-gen pages

Interactive prototypes

Clean, organized, dev-ready files with components structured for easy handoff

I work fast and out loud — you see proposals early instead of waiting weeks for a reveal. Best fit for e-commerce, B2B SaaS, and AI/product companies that want design grounded in user behavior, not just aesthetics.