What's included

• Discovery and Research Phase

  User Personas: Profiles representing target customers, their needs, pain points, and preferences. Customer Journey Maps: Visual maps showing the user experience across various stages of product interaction.

• Ideation and Concept Development

  Concept Sketches: Initial rough sketches presenting different design directions and ideas. Mood Boards: Visual inspiration boards that help define the product's style, feel, and brand alignment. Concept Presentations: Refined concept options presented to stakeholders for feedback. Value Proposition and Feature Prioritization: Defined key features and unique selling points that address user needs.

• Prototyping, Testing and Detailed Product Design

  Low-Fidelity Wireframes: Basic structural layouts to demonstrate functionality and flow without detailed design. High-Fidelity mockups Interactive Prototype: Functional prototype to validate usability and ergonomics. Iterative Design Refinements: Updates to design based on usability testing and feedback. Design Iterations and Improvements: Updates based on user feedback and performance.

• Final Design Handoff

  Documentation