Product discovery & innovation strategy by Pedro Fernandes Product discovery & innovation strategy by Pedro Fernandes

Product discovery & innovation strategy

Pedro Fernandes

Starting at

110

/hr

About this service

Summary

A truly customer-centric approach to create innovative new products that are guaranteed to succeed in the market. Involving customers at different stages to understand their present and latent needs, their jobs to be done and pain points, so we can imagine and test with them future products and services they didn't know they wanted.

What's included

Customer insights report
Actionable insights and learnings from research activities, such as customer journey maps, jobs to be done, pain points and opportunities, latent needs...
Value proposition canvas
Collaborative workshops to ideate multiple potential products, features or services to address the identified customer needs
Customer testing report
After testing value proposition concepts with customers, this report outlines all learnings and recommendations to maximise the value created by the value propositions
Prioritised roadmap with short and long term horizons
Collaborative workshops to determine which value propositions to take forward with different time horizons, such as MVP backlog (6-12 months) and North Star vision (3+ years)

Skills and tools

Product Manager

User Researcher

Product Strategist

Keynote

Miro

Zoom

More services

Learn what they need: Customer / user / market / research

STARTING AT

$110/hour

hourly rate