BRAND DESIGN & STRATEGY PACKAGES
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About this service
Summary
Creating or evolving a brand can feel overwhelming, even terrifying, and sometimes intimidating, especially when entrusting your vision to a designer and strategist; which is understandable.
My process is rooted in collaboration and partnership with you, the client. I provide a safe space for your vision to unfold, and have the experience and skill-sets to shape your brands foundation along the way.
This process quickly turns overwhelm into empowerment, and terror into brand intelligence.
And, it's a highly creative and fun process, as it should be.
What's included
I specialize in serving creative, conscious-driven, and/or disrupting entrepreneurs whose vision is outside the mold of whatever industry they’re in.
Whatever your vision is, your raw imagination is the reason for it, so that's where we start our work together.
We'll start with a 1:1 discovery call to see if it's a fit.
If we move forward from there, you'll receive a detailed project breakdown and payment structure for your project.
From there, we dive into a deeply collaborative and holistic strategy process.
We'll explore the esoteric and the exoteric of you (personal brand), your vision (business brand), and how the two integrate (legacy). Because there's you, your brand, and the destiny of that brand once it's released into the wild (evolution & pivot demands). And as we know, an entrepreneurs real job is to simply nurture that destiny as it unfolds.
Discovery & Strategy Into Creative
We'll then move that strategy into a comprehensive and cohesive brand experience through: • Graphics that apply (identity, collateral, environmental, marketing, etc) • Messaging that reaches your target market • Positioning to align with your desired goals and support your growth through pivot and legacy demands
Brand Style Guide Deck
A mulit-page branding deck. A working version is used throughout the process. A final version is delivered at the end of the project. (see sample below)
Brand Cheat Sheet
Buckslip style card with you color callouts for quick access.
Brand Style Guide Cheat Sheet
Showing a quick overview of selected mockups. (see The Massage Garage project for example)
Skills and tools
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