Packaging and Label Design

Pinmo Taiwo

(0)

Starting at

2,000

About this service

Summary

As a packaging designer, I offer comprehensive brand identity solutions that go beyond mere aesthetics, focusing on crafting meaningful visual narratives that resonate with audiences.

My process begins with initial consultation, you will be asked to fill an in-depth questionnaire, providing with detailed information of the brand to help me thoroughly understand the brand's intentions.

Once the questionnaire is submitted and I have had a chance to properly overview it, we will be hopping on a discovery call during which we will discuss the full scope of the project and also establish clear communication channels and set expectations.

After the call, i will develop a comprehensive brand strategy that aligns with the client's objectives and resonates with the target audience. Once it is approved i will move on to the packaging concept creation.

I will provide 2 concepts for the clients to choose from and iterate further if needed.

During the packaging creation concept i will create label designs that incorporate brand elements, product information, and regulatory compliance while enhancing shelf appeal and Iterate on the designs based on client feedback and strategic considerations, ensuring alignment with the brand.

This process will repeat for 2 iterations in total, taking up to 2-3 weeks, after which the designs will be finalized and we can move to design execution.

If everything looks okay, I will prepare print-ready artwork files according to printing specifications and vendor requirements and review proofs and prototypes to ensure accuracy, quality, and compliance with project requirements before finalizing production.

If client need support on creation of marketing collateral design to support the launch of the product, I will also provide for the first 3 weeks.

What's included

Logo Design
Logo design represents the cornerstone of brand recognition. The primary visual mark of the brand, including variations for different use cases (e.g., full color, monochrome, simplified). If Logo is being provided this step will be skipped.
Primary Packaging Design:
Design concepts for the primary packaging, considering factors like shape, size, materials, and functionality while aligning with the brand identity.
Label Design
Creation of labels that adhere to the primary packaging, incorporating brand elements, product information, and regulatory requirements.
Mockups and Prototypes
Digital or physical mockups and prototypes showcasing how the packaging design will look in real-world scenarios, allowing for visual evaluation and refinement.
Print-Ready Artwork Files
Finalized artwork files prepared according to printing specifications, ensuring high-quality reproduction.
Marketing Collateral
Marketing collateral design to support the launch of the product.

Example projects