PR Strategy & Account Management
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About this service
Summary
What's included
Client Account Management
Leading onboarding and follow-up meetings throughout the management of Client's account to properly understand Client's needs & objectives, and uphold high communication and workflow standards.
PR Strategy & Content Calendar creation
Brainstorming and defining a winning PR strategy to leverage on trends and maximize coverage in key media outlets.
Press releases, features, and interviews
From copywriting to arranging interviews to maximize brand awareness and positive sentiments on social media and traditional media outlets.
Distribution & data analysis
Landing clippings, tracking media coverage, and regularly analyzing data to improve on the next PR activity for Client.
Example projects
Skills and tools
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