What's included

• Creative Direction

  Multiple creative directions designed around your target audience, product type, and brand positioning.

• Packaging Concepts (2 Initial Directions)

  You’ll receive two unique, strategically developed packaging concepts based on your brand identity, target audience, and market positioning. Each concept explores different design directions, from color palette and typography to layout and storytelling, helping you visualize how your product could live on the shelf. This stage allows us to compare creative paths and refine the chosen direction into your final design.

• Concept Presentation

  A detailed presentation showcasing the two design directions, complete with visuals, reasoning, and mockups to help you see each concept in context. I’ll walk you through the creative thinking behind every choice; from color psychology to layout decisions so you can confidently select the direction that best aligns with your brand’s vision and goals.

• 3D Mockups & Visual Renders

  High-quality product mockups to visualize how your design comes to life on-shelf and in marketing materials.

• Print-Ready Files

  Fully prepared dielines with proper bleed, color profiles (CMYK/Pantone), and printer notes for production.

• Optional Add on* - Design Guidelines

  Mini style guide outlining colors, fonts, and design specifications to maintain consistency across future packaging.

• Other Optional Add Ons

  Product photography direction Guideline or mockups Custom illustrations or iconography Label compliance adjustments (ingredients, nutrition, or legal info)