I help beauty, skincare and dermo-cosmetic brands turn marketing objectives into clear, desirable and effective retail activations.

This service is ideal if you need to strengthen in-store visibility, create a promotional concept or build a more engaging retail campaign.

Depending on your needs, I can support you with:

Retail activation concepts

Promotional & game mechanics

Contests, giveaways & consumer engagement ideas

Gifting strategy

POS / PLV recommendations

Campaign planning

Creative brief

Retail communication recommendations

Activation roadmap

You’ll receive:

1 strategic & creative recommendation deck

1 clear activation concept

1 actionable roadmap

1 round of revisions

The goal: create retail activations that are not only attractive, but engaging, coherent and easy to deploy in the real world.

Design execution, production, sourcing and supplier management are not included unless scoped separately.