Helping Understand Users Better – UX Research & Strategy

Miranda Logioia

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About this service

Summary

I offer expert UX design services focused on user research, discovery, and strategic insights to create data-driven, user-centered solutions. By combining deep stakeholder collaboration with thorough usability analysis, I deliver actionable results that enhance decision-making and product success. My ability to work under tight deadlines while engaging with high-level professionals ensures impactful outcomes.

Process

1. Discovery & Research: Conduct stakeholder interviews, user research, and data analysis to understand project goals and user needs.
2. Synthesis & Insights: Analyze findings to identify pain points, opportunities, and key user behaviors, forming the foundation for design decisions.
3. Ideation & Concept Development: Generate user flows and architecture information documents, ensuring alignment with business objectives and user expectations.
4. Testing: Conduct usability tests to validate design decisions and gather feedback for refinement.
5. Delivery & Handoff: Provide finalized UX artifacts, including detailed documentation, user flows, and design recommendations for seamless implementation.

What's included

  • User Research Report

    A comprehensive report summarizing user interviews, surveys, and insights gathered during the discovery phase, highlighting key pain points and opportunities.

  • Personas & User Profiles

    Detailed profiles representing key user segments, including motivations, needs, and behaviors, to guide design decisions.

  • Customer Journey Map

    A visual representation of the user's experience across touchpoints, identifying moments of friction and opportunities for improvement.

  • Information Architecture

    A clear structure outlining how content and features will be organized, including sitemaps or navigation frameworks for better usability.

  • Usability Testing Report

    Findings/Insights from usability testing sessions, including observations, success metrics, and recommendations for improvement.

  • Research Insights Presentation

    A concise, visually engaging presentation summarizing the research process, key findings, and next steps for stakeholders.

Skills and tools

User Researcher

UX Researcher

UX Designer

Adobe XD

Figma

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