What's included

• User Research Report

  A comprehensive report summarizing user interviews, surveys, and insights gathered during the discovery phase, highlighting key pain points and opportunities.

• Personas & User Profiles

  Detailed profiles representing key user segments, including motivations, needs, and behaviors, to guide design decisions.

• Customer Journey Map

  A visual representation of the user's experience across touchpoints, identifying moments of friction and opportunities for improvement.

• Information Architecture

  A clear structure outlining how content and features will be organized, including sitemaps or navigation frameworks for better usability.

• Usability Testing Report

  Findings/Insights from usability testing sessions, including observations, success metrics, and recommendations for improvement.

• Research Insights Presentation

  A concise, visually engaging presentation summarizing the research process, key findings, and next steps for stakeholders.