GTM Branding

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About this service

Summary

Unlike traditional branding that often focuses on promises, our GTM approach provides a clear, ROI-driven perspective. We utilise a proven methodology to diagnose and rectify foundational brand issues efficiently, eliminating guesswork and maximising efficiency. This ensures your visual efforts translate directly into market success.

Process

Step 1: Discovery - We begin by immersing ourselves in your business, conducting thorough research to define your brand’s core values, audience, and positioning.
Step 2: Direction - Our team creates tailored visual identities, web designs, and digital solutions that align with your brand's strategy, ensuring a seamless user experience across all platforms.
Step 2: Design - After rigorous testing and refinement, we deliver your project on time, followed by continuous support to keep your brand evolving with market demands.
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FAQs

  • What's the typical timeline of a GTM Branding

    Timelines would vary based on the case's complexity and requirements; we have solutions that support launch-ready branding starting from 3 weeks.

  • What's the difference between branding and GTM branding?

    While the ordinary branding covers the design aspect, the GTM approach helps us dig deep in your case and offer critical assistance on the strategy and market demand.

  • What if I wanted only a logo or website refresh?

    The GTM Branding approach is flexible to cover a variety of capabilities, while we prefer supporting your whole case, we can offer minor engagements for aspects like rebranding or website restructuring.

  • Why GTM Branding is better for my brand?

    Everyone says branding is how you communicate, but we take one step further to show value. - Perfectly aligned with your core values and unique selling points. - Empowering your marketing efforts with consistency and flexibility. - Significantly increase demo requests and inquiries for your products or services. - Drastically reduce bounce rates and user experience across your online presence. - Improve and scale retention rates through a compelling brand experience. - Develop innovative approaches that are authentically aligned with the brand's tone and vision.

What's included

  • Brand Strategy

    - Brand Positioning - Brand Story / Manifesto - Brand Values & Persona - Taglines x 3 - Target Customer Analysis - Competitive Landscape Analysis - Brand Voice & Tone - Brand Look & Feel (3 Mood-boards)

  • Visual Identity

    - Logo design (3 Proposals) - Colour palette - Font family - Offline assets, 'eg, business cards, pitch dicks, more.' - Other Branding & Marketing Collateral Mockups - Brand Identity Guide

  • Digital Presence

    - Framer or Webflow - User-Centric Platform - Conversion-Based Landing Page - CMS Setup - Static Infrastructure - Set up Emails and Links - Testing With Feedback - Optional Hosting


Skills and tools

Brand Design

Brand Strategist

Product Strategist

Adobe Illustrator

Adobe Illustrator

Adobe Photoshop

Adobe Photoshop

Figma

Figma

Industries

Healthcare
Recruiting
Marketing

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