Facebook Ads Campaign Management | B2B & B2C

Ulises Richards

(0)

Starting at

300

/wk

About this service

Summary

🎯 Customized Strategies: Tailoring every campaign to meet your unique business needs for maximum impact.📊 Data-Driven Insights: Leveraging advanced analytics to continuously optimize campaigns for superior performance and ROI.🔗 Holistic Integration: Extending expertise beyond Facebook Ads, integrating a full spectrum of digital marketing channels for a cohesive strategy.📢 Transparent Communication: Keeping you informed with regular updates and clear reporting on campaign progress and results.

Process

Initial Contact:

Consultation Call/Scheduling:

Proposal and Quote:

Agreement and Onboarding:

Campaign Development and Launch:

Monitoring and Reporting:

Feedback and Iteration:

FAQs

How can I start the process of hiring you for a Facebook Ads campaign?
To begin, simply visit my profile and browse through my portfolio to get an insight into my previous work. If you feel my expertise aligns with your goals, you can reach out to me directly via the contact information provided on my profile. We can then schedule a consultation to discuss your specific needs and how I can help you achieve your advertising objectives.
What information do I need to provide during the initial consultation?
During our initial consultation, it would be helpful if you could provide details about your business, target audience, budget, and goals for the Facebook Ads campaign. This will enable me to understand your needs better and propose a customized strategy that aligns with your objectives.
How soon can we launch the Facebook Ads campaign after hiring your services?
Once we've agreed on a strategy and you've provided all the necessary information and assets, I can typically launch the campaign within a few days to a week. However, the exact timeline may vary depending on the complexity of the campaign and any specific requirements you may have.

What's included

Ads Strategy Plan
A strategic document outlining the objectives, target audience, budget allocation, and expected outcomes of the Facebook Ads campaign. This plan will detail the approach for reaching specific demographic groups, key performance indicators (KPIs), and timelines for campaign execution.
Creative Asset Development
Production of high-quality creative assets tailored for Facebook advertising, including images, videos, and ad copy. These assets will be designed to capture the attention of the target audience and align with the brand’s messaging and aesthetic guidelines.
Audience Segmentation and Targeting
Detailed segmentation of the target audience based on demographics, interests, behaviors, and previous interactions with the brand. Custom and lookalike audiences will be created to maximize the reach and effectiveness of the ads.
Ad Set Configuration and Optimization
Setup and management of ad sets including configuration of bidding strategies, ad placements, and budget pacing. Continuous optimization based on campaign performance data to ensure cost efficiency and achievement of campaign goals.
A/B Testing Campaigns
Implementation of A/B testing strategies to test various elements of the ads, such as headlines, ad copy, images, and calls to action. This helps in identifying the most effective components that drive the highest engagement and conversions.
Performance Reporting and Analytics
Regular reporting on the performance of the Facebook Ads campaigns, providing insights into metrics such as impressions, clicks, conversion rates, and ROI. Reports will also include analysis of ad spend efficiency and recommendations for future campaigns.
Pixel and Conversion Tracking Setup
Installation and configuration of the Facebook Pixel on the client’s website to track conversions and re-target website visitors. This includes setting up conversion events to measure specific actions taken by users, such as purchases or sign-ups.
Compliance Monitoring
Continuous monitoring of the ads to ensure compliance with Facebook’s advertising policies and guidelines. This includes managing ad disapprovals, appeals, and making necessary adjustments to keep the campaigns running smoothly.
Campaign Scaling and Management
Strategies for scaling successful campaigns to maximize reach and conversions while maintaining efficiency. This involves increasing budgets prudently, expanding target audiences, and refining ad placements.