Summary

FAQs

• What’s your process like?

  It’s a collaborative, strategy-first process designed to create a brand that’s both beautiful and built to grow. We start with a discovery session to align on your vision, audience, and brand psychology -- what your brand stands for and how it should make people feel. From there, I move into concept development, refinement rounds, and final delivery. You’ll have visibility and input at key points to ensure the end result is aligned, intentional, and built to last.

• What do I need to provide before we start?

  Yes -- add-ons like packaging design, pitch decks, or website design can be scoped separately. Let me know what you have in mind, and I’ll provide a custom quote.

• What if I’m not happy with the first concept?

  That’s exactly why the process includes structured revision rounds. We collaborate closely to make sure your final brand reflects your vision while staying aligned with strategy and good design principles.

• Will I own the final files?

  Absolutely. Once the project is complete and payment is finalized, all final files and usage rights are yours to use freely across your brand touchpoints.

• Is this suitable for early-stage startups?

  If you're serious about growth, yes. Strong branding early on helps you communicate clearly, raise funding, attract top talent, and connect with your audience. This kit gives you the foundation to scale without needing a rebrand in 12 months.

• Why is this $15K?

  Because you're not just getting a logo -- you’re investing in a complete identity system rooted in business strategy. Every element is designed to scale, protect your taste, and create trust from first glance to long-term loyalty.

• What do I need to provide before we start?

  You’ll fill out a short but powerful questionnaire designed to uncover the psychology behind your brand -- why it exists, who it’s for, and how it should make people feel. Some questions might seem unexpected (or even a little fun), but they’re crafted to get to the emotional and strategic core of your identity. If you have decks, past branding, or inspiration, I’ll gladly review them -- but they’re not required.