Social Media Strategy

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About this service

Summary

Every brand (be it a person or company) needs to have an online presence with the goal of either connecting with their audience, building a community, or educating their consumers.
My goal is to create you a tailored strategy that is practical and can evolve alongside your business.
Most of the times, brands don’t have a strategy or don’t feel the need to invest in building systems - mostly, because what you're currently doing seem to be working. I get it. But here's the thing. Social is a powerful tool. Content is a powerful engine. You need the structure, strategy, and processes to make the tool and engine work for you. We are playing the long-game, here!
Depending on what you require, the deliverables can include a range of:
Strategy from scratch
Unpacking your objectives, resources, and budget
Roadmap to run social like a pro
Build case study to sell social for in-house brands
Brand pillars
Content idea generator, so you never run out of ideas
Process and systems that help make this easy
Considerations for other pieces of the marketing pie (i.e. influencer, ads)

What's included

  • Step 1

    A detailed questionnaire before starting, so I can gather information and do a deep dive.

  • Step 2

    We'll jump on a 30minute call to ensure we're on the same page!

  • Step 3

    I'll spend the next 5-10 working days working on your strategy.

  • Step 4

    1 x 60-minute call to take you through the strategy and Q&A. You will leave with a clear plan and strategy to implement immediately.


Skills and tools

Social Media Manager
Social Media Marketer
Social Media Strategist
Facebook
Instagram
LinkedIn
YouTube

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