The Shift by Dorsha ThompsonThe Shift by Dorsha Thompson

The Shift.

You want more than the basics. The Shift adds depth and cohesion to your brand with extended assets designed to elevate your visual identity.

*Additional services in this package will be in bold.

Strategy

This stage is mandatory with all our branding packages.

A visual identity without any brand foundations is just a pretty set of graphics. Before we work on any visuals we will solidify the following:

• Brand Mission

• Brand Personality

• Brand Tone

• Competitor/Market Analysis

• Target Audience

• Mood-boards

Visual Identity

• Primary Logo

• Secondary Logo

• Colour Palette

• Typography/Fonts

• Social Media Banners

• Brand Guidelines Documents

• IG Highlight Covers*

• Brand Pattern*

• Stationery (Business Cards, Invoice , Letterhead)*

My goal is to create visuals that you believe in. They should excite you for the journey ahead and give you the courage to trust the process. Bringing a sense of life to projects is always the aim along with evoking a sense of awe as visuals should be experiential too.

What's included

Strategy

• Brand Mission • Brand Personality • Brand Tone • Competitor/Market Analysis • Target Audience • Mood-boards

Visual Identity

• Primary Logo • Secondary Logo • Colour Palette • Typography/Fonts • Social Media Banners • Brand Guidelines Documents • IG Highlight Covers* • Brand Pattern* • Stationery (Business Cards, Invoice , Letterhead)*

Dorsha's other services