Comprehensive Editorial Style Guide + Brand & Content Strategy

Starting at

$

1,125

About this service

Summary

Ensure your brand’s messaging is consistent and memorable. This premium package empowers your brand with a robust content strategy and an editorial guide that keeps every message on point.

Process

Kick-off Call (1 Hour)
Deep dive into goals, challenges, and your vision for brand domination!
Research & Market Insights
Competitor, trend, and consumer analyses to ensure a strategic edge.
Content Strategy Development
Build content themes and map out content silos to drive engagement.
SEO Strategy
Research and refine the keywords your audience loves.
Editorial Guide Creation
Develop guidelines for tone, style, grammar, SEO best practices, and messaging.
Review & Collaboration
Your feedback ensures everything matches your expectations.
Final Delivery
Receive your editorial guide, brand strategy, and SEO roadmap within 14-21 days.

FAQs

  • Why do I need an Editorial Style Guide?

    This document is vital in solidifying brand consistency and effective communication with your audience. It also makes it easier to scale your content creation processes. Send me a message if you have further questions about this.

  • What’s in the Editorial Style Guide?

    Everything from brand tone and voice to SEO guidelines—it’s like a playbook for every word you write.

  • How often should the content strategy be reviewed?

    Every 6-12 months or whenever there’s a major market shift.

What's included

  • Comprehensive Brand Story

    A 1000-word narrative covering your brand’s essence, Mission & Values Statement, 'About Us' or Team Bios

  • Buyer Personas

    Detailed audience profiles.

  • Positioning & Differentiation Strategy

    Key brand strengths and how to showcase them.

  • Content Strategy & Pillars

    Framework for content creation.

  • SEO Keyword Strategy

    Keyword-focused content for search visibility.

  • Editorial Style Guide

    Comprehensive guidelines for tone, voice, and messaging.


Duration

4 weeks

Skills and tools

Content Strategist
Brand Strategist
Marketing Strategist
Ahrefs
Canva
Google Analytics
Google Drive
SEMrush

Work with me