Influencer Marketing Strategy & Campaign PlanningJulia Ayelen Balsevich
I help lifestyle, beauty, and wellness brands design influencer campaigns that actually move the needle — not just generate likes.
With over 8 years of experience in brand management and PR across LATAM and U.S. markets, I’ve led influencer activations for brands like Huawei, Carolina Herrera, Antonio Banderas, and Nescafé. I know how to find the right creators, craft brand-safe briefs, manage content rollout, and measure what matters — all while keeping things on budget and on brand.
Whether you're launching a product or building brand awareness, I’ll deliver a campaign strategy that’s clear, customized, and results-driven.
What's included
Influencer Discovery & Shortlist
A curated list of creators (micro to macro) that align with your brand voice, audience, and campaign goals — with engagement data, audience fit, and platform recommendations.
Campaign Concept & Brief
A creative direction and clear brief that outlines the key message, required deliverables (posts, stories, reels), hashtags, tags, tone, deadlines, and visual guidelines.
Posting Calendar & Content Timeline
A visual calendar that shows when and where content will go live, aligned with your campaign phases and other channels (e.g., paid, email, PR).
Metrics & KPI Tracking Sheet
A performance tracker with views, engagement, reach, and estimated ROI — ready to share with your team or client.
Final Campaign Report
A summary of influencer performance and campaign insights with recommendations for future improvements or retargeting
Example work
Julia Ayelen's other services
Contact for pricing
Tags
Facebook Ads
Influencity
Instagram Ads
TikTok
Influencer
Social Media Marketer
Social Media Strategist
Service provided by
Julia Ayelen Balsevich Atlanta, USA
- $5k+
- Earned
- 3
- Paid projects
- 5.00
- Rating
- 12
- Followers
Influencer Marketing Strategy & Campaign PlanningJulia Ayelen Balsevich
Contact for pricing
Tags
Facebook Ads
Influencity
Instagram Ads
TikTok
Influencer
Social Media Marketer
Social Media Strategist
I help lifestyle, beauty, and wellness brands design influencer campaigns that actually move the needle — not just generate likes.
With over 8 years of experience in brand management and PR across LATAM and U.S. markets, I’ve led influencer activations for brands like Huawei, Carolina Herrera, Antonio Banderas, and Nescafé. I know how to find the right creators, craft brand-safe briefs, manage content rollout, and measure what matters — all while keeping things on budget and on brand.
Whether you're launching a product or building brand awareness, I’ll deliver a campaign strategy that’s clear, customized, and results-driven.
What's included
Influencer Discovery & Shortlist
A curated list of creators (micro to macro) that align with your brand voice, audience, and campaign goals — with engagement data, audience fit, and platform recommendations.
Campaign Concept & Brief
A creative direction and clear brief that outlines the key message, required deliverables (posts, stories, reels), hashtags, tags, tone, deadlines, and visual guidelines.
Posting Calendar & Content Timeline
A visual calendar that shows when and where content will go live, aligned with your campaign phases and other channels (e.g., paid, email, PR).
Metrics & KPI Tracking Sheet
A performance tracker with views, engagement, reach, and estimated ROI — ready to share with your team or client.
Final Campaign Report
A summary of influencer performance and campaign insights with recommendations for future improvements or retargeting
Example work
Julia Ayelen's other services
Contact for pricing