What's included

• Intro Call

  Let's get to know each other and see if we are a match!

• Brand Discovery Sprint

  Let's talk, dig deep and brainstorm.

• Brand profile

  Informed by the discoveries in the Brand Design Sprint we will have a brand profile (vision, mission, values, target audience, competitors, personality, etc).

• Design Routes & Moodboards

  I will provide at least 2 different design routes we can follow, each accompanied of its own moodboard.

• Visual Identity Elements

  I will produce logo designs, color palettes, define typefaces, brand elements such as icons or illustrations. Includes 2 revisions.

• Brand Guidelines

  At the end you will have a brand guideline that includes not only the brand strategy and the core elements (logo, colors, fonts) but also brand application examples and social media templates. This will be a Figma file as well as a pdf.