Product Design

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About this service

Summary

I design digital products (apps, platforms, SaaS tools) that are not only visually engaging but strategically crafted around real user needs. My process combines research, UX flows, and scalable design systems so your product is intuitive, conversion-focused, and ready for growth. Unlike surface-level UI work, I deliver a complete product design foundation that saves development time and sets you up for long-term success.

Process

Discovery & Research We begin by understanding your business goals, your users, and your competition. This includes research, defining problems, and identifying opportunities so the design aligns with real needs.
User Flows & Structure Next, I map out how users will move through the product — creating flows, sitemaps, and wireframes that form the backbone of the experience. This ensures the product is intuitive and functional before visuals come into play.
Wireframes & Prototyping I design low-fidelity prototypes to test layouts and interactions early. This lets us validate the experience with stakeholders or test users before investing in polished design.
Visual Design (UI) With structure validated, I create high-fidelity mockups for all key screens, build a design system (colors, typography, components), and apply consistent branding across the product.
Interactive Prototyping & Testing I turn designs into clickable prototypes to simulate the real product. This allows us to test, refine, and improve usability before handing it off to development.
Developer Handoff Final deliverables are prepared in an organized, developer-ready format (Figma files, specs, components, assets). This streamlines development, reduces back-and-forth, and saves time in build.
Ongoing Support (Optional) As your product grows, I can help design new features, refine the system, or add motion/interaction design to keep the experience modern and scalable.
👉 “From research to handoff, my process ensures your product isn’t just beautiful — it’s functional, user-driven, and built to grow with your business.”

FAQs

  • How will product design actually help my business?

    Great design isn’t just about looks — it makes your product easier to use, more trustworthy, and more likely to convert. Clear flows and polished UI reduce churn, increase engagement, and help you win more customers.

  • What’s the difference between product design and just UI design?

    UI is just the surface (colors, layouts, buttons). Product design includes the strategy, research, and user experience underneath — so the product works seamlessly, not just looks nice. This saves development costs and ensures long-term scalability.

  • Will this speed up development?

    Yes — I deliver developer-ready files, complete with components, assets, and documentation. That means fewer revisions, less guesswork, and a smoother build process for your development team.

  • Can you handle both web and mobile apps?

    Yes — I design for both desktop and mobile platforms, making sure your product feels consistent, responsive, and optimized for all devices.

What's included

  • Product Design

    1. Research & Strategy User research (interviews, surveys, competitor analysis). Personas & user journeys (who the product is for, how they’ll use it). Problem definition & opportunity mapping. Feature prioritization / product roadmap alignment. 2. Information Architecture Sitemap (for web apps). User flows (step-by-step paths users take to complete tasks). Task analysis & journey mapping. 3. Wireframes & Low-Fidelity Prototypes Sketches / wireframes to outline layout and structure. Clickable prototype for testing early ideas with stakeholders or users. 4. Visual Design (UI) High-fidelity mockups for all key screens (desktop + mobile). Design system: Color palette. Typography. Components (buttons, cards, modals, forms, icons). Spacing and grid rules. Responsive states (desktop, tablet, mobile). Interaction states (hover, pressed, disabled). 5. Prototyping & User Testing Interactive prototype (in Figma, Framer, or similar). Usability testing sessions (optional, if included). Iteration rounds based on feedback. 6. Developer Handoff Organized design files (Figma, Sketch, XD). Component library linked to design system. Developer-ready specs (spacing, colors, typography, interactions). Exported assets (icons, illustrations, logos). 7. Final Deliverables Package Full set of design files (organized and editable). Clickable prototype to demonstrate flows. Design system / style guide for future scalability. Documentation for developers and stakeholders. Optional Add-Ons Motion design (micro-interactions, loading states, animations). Accessibility review & guidelines (WCAG compliance). Marketing materials (landing page design, pitch deck visuals). Ongoing design support for new features.


Skills and tools

Product Designer

UI Designer

UX Designer

Adobe Illustrator

Adobe Illustrator

Figma

Figma

Industries

Cryptocurrency & Blockchain