Substack Strategy + Setup (Content, Offers & Monetization)Aurora Alcaraz
Build a Substack that Converts Readers into Buyers & Fans
This service is ideal for creators, coaches and solopreneurs ready to turn content into a monetized ecosystem, even if you’re just starting out.
I’ll help you launch (or optimize) a Substack publication that fits your voice, supports your business model and grows with your audience.
Together, we’ll go beyond setup, we’ll design a content flow that connects, converts, and scales.
Available ADD-ONS (billed separately):
📨 Welcome Email Sequence (up to 5 emails): +$500
Turn new readers into engaged fans with automated onboarding.
🎥 Content Repurposing Strategy (Pinterest, IG, LinkedIn): +$380
Create visibility loops using your Substack content on other platforms.
📊 Audience Growth Plan (Newsletter Lead Magnet + CTAs): +$250
Includes opt-in idea, funnel CTA placement & freebie positioning.
🧱 Mini Product Suite Map: +$280
Visual map of your future offers: free → core → premium.
🧵 Notes Strategy + Examples: +$200
Engage more often with smart Notes ideas + copy examples.
What's included
Strategy Kickoff Call (30–45 min)
We’ll define your goals, audience, publishing style, and monetization path.
Account Setup or Audit
I’ll create or optimize your Substack setup: profile, visuals, categories, paid/free settings, SEO basics.
Content Funnel Architecture
Custom structure for Free + Paid content flow, CTAs, Notes, cross-platform posts.
Monetization Planning
Help you define what to sell (offers, tiers, bundles) and how to position them inside Substack.
Email Welcome Sequence (Optional Add-on)
Strategy or setup of onboarding emails via Substack or ConvertKit integration.
Cross-platform Distribution Flow
Custom plan for sharing content on Pinterest, Instagram, LinkedIn or Notes.
Publishing Calendar (30 days)
Your first month mapped out: post types, topics, formats and strategic CTAs.
Live Training + Launch Support
Short tutorial video + 7 days of email support after delivery.
FAQs
Not necessarily. We can design your funnel and publishing plan even if you’re starting from scratch.
Perfect! I can audit, refine, and structure it to align with your monetization or brand goals.
This service includes strategy + funnel structure, not ghostwriting. But I can guide your content flow, headlines, and CTA prompts.
Yes! I’ll guide or implement basic integrations depending on your needs.
Aurora's other services
Starting at$980
Duration1 week
Tags
Canva
Flodesk
Grammarly
Kit
Substack
Brand Strategist
Email Newsletter Writer
Growth Marketer
Service provided by
Aurora Alcaraz Puerto Vallarta, Mexico
- 5
- Followers
Substack Strategy + Setup (Content, Offers & Monetization)Aurora Alcaraz
Starting at$980
Duration1 week
Tags
Canva
Flodesk
Grammarly
Kit
Substack
Brand Strategist
Email Newsletter Writer
Growth Marketer
Build a Substack that Converts Readers into Buyers & Fans
This service is ideal for creators, coaches and solopreneurs ready to turn content into a monetized ecosystem, even if you’re just starting out.
I’ll help you launch (or optimize) a Substack publication that fits your voice, supports your business model and grows with your audience.
Together, we’ll go beyond setup, we’ll design a content flow that connects, converts, and scales.
Available ADD-ONS (billed separately):
📨 Welcome Email Sequence (up to 5 emails): +$500
Turn new readers into engaged fans with automated onboarding.
🎥 Content Repurposing Strategy (Pinterest, IG, LinkedIn): +$380
Create visibility loops using your Substack content on other platforms.
📊 Audience Growth Plan (Newsletter Lead Magnet + CTAs): +$250
Includes opt-in idea, funnel CTA placement & freebie positioning.
🧱 Mini Product Suite Map: +$280
Visual map of your future offers: free → core → premium.
🧵 Notes Strategy + Examples: +$200
Engage more often with smart Notes ideas + copy examples.
What's included
Strategy Kickoff Call (30–45 min)
We’ll define your goals, audience, publishing style, and monetization path.
Account Setup or Audit
I’ll create or optimize your Substack setup: profile, visuals, categories, paid/free settings, SEO basics.
Content Funnel Architecture
Custom structure for Free + Paid content flow, CTAs, Notes, cross-platform posts.
Monetization Planning
Help you define what to sell (offers, tiers, bundles) and how to position them inside Substack.
Email Welcome Sequence (Optional Add-on)
Strategy or setup of onboarding emails via Substack or ConvertKit integration.
Cross-platform Distribution Flow
Custom plan for sharing content on Pinterest, Instagram, LinkedIn or Notes.
Publishing Calendar (30 days)
Your first month mapped out: post types, topics, formats and strategic CTAs.
Live Training + Launch Support
Short tutorial video + 7 days of email support after delivery.
FAQs
Not necessarily. We can design your funnel and publishing plan even if you’re starting from scratch.
Perfect! I can audit, refine, and structure it to align with your monetization or brand goals.
This service includes strategy + funnel structure, not ghostwriting. But I can guide your content flow, headlines, and CTA prompts.
Yes! I’ll guide or implement basic integrations depending on your needs.
Aurora's other services
$980