Brand Identity - All Inclusive Package

Samuel Pires

(0)

Starting at

1,950

About this service

Summary

I offer a comprehensive All Inclusive Package that guides clients from discovery to implementation. My unique approach combines personalized collaboration with thorough research to create a tailored brand identity that resonates with your target audience.

Process

Discovery Call: We start with a 1:1 call to understand your brand vision, goals, and expectations, so we’re aligned from the very beginning.

Research & Moodboard: I’ll dive deep into researching your industry, competitors, and target audience. From there, I'll create a detailed moodboard to visually align us before moving into design. This ensures that we're both on the same page in terms of style and direction.

Concept Development: Based on our research and moodboard discussions, I’ll develop initial sketches. Then, we’ll jump on a call to review and fine-tune the concepts. Your input here is key to ensuring we're on the right track.

Design Refinement: Once a concept is selected, I’ll refine it further, incorporating your feedback and adding polish. We’ll have another call to review the final design, making sure everything aligns with your vision.

Finalization & Delivery: After approval, I’ll prepare branded mockups and export all final assets in the necessary formats. I’ll also provide ongoing support for the application of the brand across different mediums.

What's included

1:1 Brand Discovery Call
A focused session where we talk about your brand’s story, core ideas, and vision. We’ll also cover key details such as your target audience and competitors, helping us align the branding to your market and goals.
Research Analysis
A crucial research phase where I analyze your industry, competitors, and target audience. Based on our initial discussion and this research, I identify opportunities and concepts that will serve as the foundation for your brand’s identity.
Concept Sketching
In this stage, I create initial sketches and visual concepts based on the research and brand vision. These sketches help explore different directions for the logo, typography, and overall identity, laying the groundwork for the final design.
Logo Design
I will create a unique logo along with variations to ensure versatility across different applications. This process focuses on capturing your brand’s essence while providing adaptable options for various platforms and materials.
Color Palette Development
I will develop a cohesive color palette that reflects your brand’s personality and values.
Typography Selection
I will choose distinctive typefaces that capture your brand’s unique personality and enhance its visual appeal. This includes selecting fonts for headings, body text, and special applications, ensuring a cohesive and striking brand presence.
Design Presentation Call
Once the initial sketches and concepts for the logo and color palette are ready, I will schedule a call to present various design options. This discussion will allow us to explore different directions and finalize the approach for your brand identity.
Brand Elements
I will create additional brand elements, such as social media graphics, patterns, or illustrations, tailored to your project’s needs. These elements enhance your brand identity and provide versatile options for various marketing materials.
Branded Mockups
I will provide realistic mockups to visualize your brand identity in real-life applications. These mockups help you see how the logo, color palette, typography, and brand elements come together across various materials.
Brand Guidelines
I will provide a brand guideline document with logo usage, color codes, typography details, and brand element examples to ensure consistent identity application.
File Exporting
I will export all finalized design files in various formats (such as PNG, JPEG, and vector files) for your use across digital and print media, ensuring you have everything needed for implementation.
Ongoing Support (Bonus)
I will provide ongoing support with guidance and advice on the direction of your brand and its application (not related to design work). This ensures you have the path and insights needed for long-term success.