Custom Press Kit - Copy + Quotes + Imagery

Lindsay Giachetti

Starting at

$

150

About this service

Summary

Control the narrative of your brand with a compelling press release that makes your news stand out. I'll craft a custom article that, not only gets the word out to journalists, but lives as a valuable piece of marketing content as well.

Process

First, I'll get information from you about your announcement to capture the who, what, why, and where. You'll provide any relevant product images, bios, or headshots.
Next, I'll weave your announcement into a compelling article with an attention-grabbing headline, and create any additional graphics necessary.
Finally, I'll wrap it all up and deliver a comprehensive press kit for you to deliver to the distributor of choice (suggestions available upon request.)

FAQs

  • Do I need an outline, images, or anything else to get started?

    We can start from a blank slate so you don't need to provide copy or graphics. If there's anything you'd like to include just let me know and we can incorporate as appropriate.

  • I'm not sure I have a good quote. Help!

    Don't worry, I'll put words in your mouth! Typically I come up with your quotes for the article so they are succinct and fit in with our narrative. And they are yours to do with what you like - use them in a product newsletter, post on your company website or along with other marketing, or whisper them to yourself in the mirror - they belong to you.

What's included

  • Copywriting

    Compelling copy to amp up the buzz and attract relevant, reputable publication.

  • Quotes

    Inspired words from you!

  • Imagery

    Attention-grabbing graphics and product images to bring eyes on your story.

Example projects

Press Release

Duration

1 week

Skills and tools

Graphic Designer

Copywriter

Copy Strategist

Figma

Google Docs

Microsoft Word

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