Logo design & Brand Identity
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About this service
Summary
Our Branding and Logo Design service is dedicated to creating distinctive and memorable brand identities that set you apart in a crowded market.
At the heart of your brand is your logo. Our team work closely with you through an initial consultation period to understand your vision, values, and target audience, translating them into a logo that encapsulates the essence of your brand. Whether you're starting fresh or seeking a rebrand, we ensure your logo leaves a lasting impression.
Beyond logos, we delve into the holistic development of your brand identity. This includes defining your brand's personality, voice, and values. We aim to create a cohesive and authentic brand identity that resonates with your audience and forms a strong foundation for all your visual communications.
Once a logo is established our in-depth brand guidelines and style guides serve as a comprehensive document, outlining the rules and guides for using your brand elements cohesively across various platforms, ensuring a unified and professional image.
After creating a logo and style guide, we offer a Brand Collateral service, creating any essential documents, from business cards and letterheads to promotional materials and merchandise. Our stationery and assets help to introduce your new brand identity to your audience.
As markets evolve, so should your brand. Our rebranding services cater to businesses looking to refresh their image or realign with changing objectives. We navigate the delicate balance between maintaining brand recognition and infusing new vitality into your visual identity.
Our process always begins with a thorough consultation period. We listen to your goals, understand your industry, and analyse your competition. This collaborative approach ensures that the final brand identity reflects your unique proposition and connects with your target audience most effectively.
What's included
1-3 Initial Concepts
1-3 initial concepts based on information gathered during our initial consultation period. Presented with mockups to show real-world usage.
Final logo supplied in various file formats
Final logo exported for various uses including print and screen use.
Brand guidelines
A choice of basic (one-page) and complex (multi-page) brand guidelines covering typography and font usage, colour schemes, correct treatments and more.
Example projects
Skills and tools
Brand Design
Brand Strategist
Digital Marketer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
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