Branding Foundation

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About this service

Summary

Perfect for businesses that need solid branding basics to get to market
Get the essential brand elements to build a strong, authentic product foundation. Includes brand strategy, visual identity, packaging concepts, and social media setup - everything you need to start showing up consistently on shelves and online.

Process

Discovery Call — Quick chat to ensure we're aligned on your goals and vision.
Brand Strategy Session — Define your target audience and brand positioning.
Visual Identity Design — One refined brand concept with logo, colors, and typography.
Essential Assets — Logo files, basic brand guidelines, and one key collateral piece.
Social Media Setup — Templates and profile optimization to get you started online.

What's included

  • Brand Strategy

    No great brand is made out of thin air. We sit down together, hash out brand values, look at the competition and create a brand strategy to ensure you talk to the right audience with the right branding.

  • Brand Identity

    After we have our strategy, we start designing. We will present you with 2 fully fleshed brand concepts, which include: - Logo - Typography - Colors - Visual elements (photography/illustration) You will also have two rounds of iterations, so we can ensure you have a brand that you love and want to show off to everyone.

  • 1 Print collateral item

    Need your brand on a printed asset? We'll design & set it up for you.

  • Social Media Profiles & templates

    Your new logo in the correct sizes for social media and a couple of social media templates to get you started.

  • Style Sheet

    Onepager showing you how to use your brand.


Skills and tools

Brand Designer

Brand Strategist

Logo Designer

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Canva

Canva

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