Web & Mobile App Design

Starting at

$

120

/hr

About this service

Summary

Service Summary
This is a focused design service that combines discovery and design to turn insights into clear, strategic product experiences. Through a mix of UX research, audits, and analysis, I’ll evaluate your product, understand your users and market, and translate it all into high-fidelity designs that bring your vision to life in Figma. Who is this for?
Early-stage startups looking to shape or refine their product vision
Founders who need a design partner to take them from insight to interface
Product teams without in-house design support
Teams redesigning or rebuilding an existing product experience
Anyone who values thoughtful, user-centered design grounded in strategy
What will I get at the end?
Experience Brief - A packaged-up overview of your product’s UX foundations, including user insights, journeys, and wireframes.
Visual Direction - Moodboards and style explorations that define the look and feel of your product.
High-Fidelity Designs - Polished, developer-ready screens for web and/or mobile, designed for clarity, usability, and brand impact.
Scalable Design System - Reusable components, typography, and patterns — built in Figma to keep things consistent and flexible as you grow.
Figma Files & Documentation - Organised files, specs, and a walkthrough video to make handoff smooth and implementation-ready.

Process

Discovery & UX Foundations Define the problem space through user interviews, personas, journey mapping, and competitor analysis.
Flows & Wireframes Map key user journeys and translate them into low-fidelity wireframes to establish structure and functionality.
Visual Direction & Design System Explore visual styles, build moodboards, and create a scalable system of reusable components in Figma.
UI Design for Web & Mobile Design polished, high-fidelity screens for all key breakpoints, tailored for clarity, usability, and brand alignment.
Documentation & Handoff Deliver clean, organised Figma files with supporting docs and walkthroughs to guide your team through implementation.

FAQs

  • How long does a typical project take?

    Timelines vary based on scope, but most projects fall between 4–16 weeks. I’ll share a clear schedule once we define the deliverables.

  • What if I only need mobile or web — not both?

    No problem. I can tailor the process and pricing to suit just mobile or just web, depending on your needs.

  • Do you also handle development?

    I focus purely on design, but I’m happy to collaborate with your developers or help you find the right partner for build.

  • Can you work with our existing brand or design system?

    Absolutely. I can either build from what you already have or help evolve your visual language if it needs a refresh.

  • How do we collaborate during the project?

    I work in Figma and share regular updates through Loom and email. You’ll be invited to comment, review, and shape things as we go. I’m also happy to integrate into your existing collaboration tools and workflows to keep things seamless.

  • What happens after delivery?

    You’ll get clean Figma files, documentation, and a handoff walkthrough. I can also support post-launch iterations or handoff calls with developers, if needed.

What's included

  • 🎯 UX Strategy & Discovery

    Foundational research to understand your users, product goals, and business context. Includes discovery workshop, stakeholder interviews and current state analysis.

  • 🔍 UX Foundations

    User interviews, personas, journey maps, competitor analysis, and low-fidelity wireframes — all designed to uncover opportunities and shape a clear, user-focused product structure.

  • 🎨 Visual Direction & Style Exploration

    Custom moodboards and visual directions aligned with your brand, audience, and product goals, setting the tone before UI design begins.

  • 📱 High-Fidelity UI Design

    Polished, developer-ready screens for web and/or mobile, designed for usability, clarity, and visual impact.

  • 🧩 Reusable UI Components & Design System

    Scalable components and design patterns built in Figma — ready for development and future iterations

  • 📘 Design Documentation & Handoff Support

    Structured Figma files, component specs, and Loom walkthroughs to make development smooth and efficient.

  • 🤝 Collaboration & Iteration

    Built-in feedback rounds at key stages to refine the work together and stay aligned throughout.


Skills and tools

Product Designer

UI Designer

UX Designer

Figma

Figma