Goal: Ensure a seamless migration - Full audit of the current website: URL mapping, metadata, content inventory, and links. - 301 redirect plan (old → new URLs) and post-launch validation. - Verification of titles, meta descriptions, canonical tags, sitemap, and robots.txt. - Benchmark of rankings and traffic before migration. - Post-launch QA using Google Search Console and crawlers (404s, indexation issues, canonicalization). - Migration report and technical recommendations.

Goal: Strengthen technical and content architecture for better search comprehension and rich results. Tasks: - Define structured content models for key templates (Home, Services/Products, Articles, FAQ). - Apply consistent H1–H6 hierarchy and optimized metadata. - Implement schema markup (Product, FAQ, HowTo, Review) across relevant templates. - Improve internal linking structure (hierarchy, anchors, context). - Optimize on-page content based on search intent and user experience.

Goal: Prepare the site’s content and structure for AI-driven search and sustainable growth. Tasks: - Optimize key pages with an approach suitable for AI summaries and SGE. - Enhance semantic depth (entities, related concepts, FAQs). - Validate schema markup and Core Web Vitals. - Deliver an SEO maintenance guide (schema validation, CWV checks, content refresh schedule).

Goal: Maintain organic performance, expand content reach, and evolve strategy. Tasks: - Continuous keyword research and topic clustering. - Creation and optimization of new blog posts or landing pages. - Monthly content calendar and editorial planning. - Content refresh and link-building recommendations. - Monthly reporting and strategy calls.