Social Media Manager | Content & Community Engagement Specialist
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About this service
Summary
What's included
Content Strategy & Planning
- Develop a custom content calendar tailored to brand goals. - Research trends, hashtags, and audience insights to maximize engagement. - Align content with brand voice and target audience.
Content Creation & Publishing
- Design eye-catching graphics & visuals (using Canva, Adobe, etc.) - Write engaging captions, posts, and copywriting optimized for each platform - Schedule and publish content across Instagram, Twitter, LinkedIn, TikTok, Facebook
Community Engagement & Moderation
- Respond to comments, DMs, and inquiries in a timely manner - Engage with followers to build relationships & increase brand loyalty - Moderate online discussions to maintain a positive community
Analytics & Performance Tracking
- Track key metrics: engagement rates, follower growth, reach, and impressions - Provide weekly/monthly performance reports with insights & recommendations - Adjust strategy based on data to optimize future campaigns
Campaign Management & Growth Strategy
- Run targeted social media ad campaigns (Meta, Instagram, LinkedIn, etc.) - Collaborate with influencers and brand partners for promotions - Implement growth strategies to boost reach and engagement
Skills and tools
Social Media Manager
Social Media Marketer
Social Media Strategist
Buffer
Slack
TikTok
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