Heuristic Evaluation and UX AuditRichard Nash
Is your digital product meeting user expectations? This UX Audit helps uncover usability issues, improve accessibility, and optimise the overall experience. We take a deep dive into your website or app, analysing how people interact with it, where they might get stuck, and what could be improved. Through expert reviews, user journey mapping, and data insights, we identify friction points and provide clear, actionable recommendations to enhance engagement and usability.
This audit covers five key areas: usability best practices, user journey analysis, accessibility compliance, behavioural insights from analytics, and a prioritised action plan. Whether you need quick fixes or a long-term UX strategy, we deliver practical, easy-to-follow guidance to help you create a more seamless and enjoyable experience for your users. Let’s make your product work better for the people who matter most—your customers.
What's included
Heuristic Evaluation
A Heuristic Evaluation Report assesses the product’s interface against established usability principles. This evaluation identifies usability issues, categorises them based on severity, and suggests practical solutions. Annotated screenshots highlight specific problem areas, making it easier to understand and address design flaws. The report serves as a foundation for refining the user experience by resolving common friction points and aligning the interface with best practices.
User Journey Analysis
The User Journey Analysis maps out how users navigate the product, revealing pain points and areas of friction. By analysing how users interact with key touchpoints, this assessment helps identify inefficient processes, unclear navigation, or unnecessary steps that hinder engagement. Recommendations focus on streamlining user flows, improving efficiency, and ensuring an intuitive experience that aligns with user needs and business objectives.
Accessibility Review
A thorough Accessibility Review ensures the product meets accessibility standards such as WCAG. This assessment identifies barriers that might prevent users with disabilities from effectively engaging with the interface. Key areas of focus include colour contrast, keyboard navigation, screen reader compatibility, and alternative text for media. Addressing these issues improves inclusivity, expands the product’s reach, and ensures compliance with legal and ethical standards.
Behavioural Insights
The Behavioural Insights deliverable leverages data from analytics, heatmaps, session recordings, and user behaviour analytics to uncover usability issues. By analysing key performance indicators such as funnel drop-offs and bounce rates, this assessment highlights where users struggle or disengage. Data-backed insights guide design improvements, ensuring changes are driven by actual user behaviour rather than assumptions.
Actionable Recommendations Report
The Actionable Recommendations & Roadmap provide a prioritised plan for addressing UX issues based on effort and impact. It includes a structured list of improvements, categorising them into quick wins and long-term optimisations. This roadmap ensures a strategic approach to enhancing the user experience, allowing teams to implement changes efficiently while maintaining alignment with business goals.
Richard's other services
Starting at$2,000
Duration1 week
Tags
FigJam
Figma
Maze
Miro
Typeform
Product Designer
UX Designer
Web Designer
Service provided by
Richard Nash maxBrighton, UK
- $1k+
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Heuristic Evaluation and UX AuditRichard Nash
Starting at$2,000
Duration1 week
Tags
FigJam
Figma
Maze
Miro
Typeform
Product Designer
UX Designer
Web Designer
Is your digital product meeting user expectations? This UX Audit helps uncover usability issues, improve accessibility, and optimise the overall experience. We take a deep dive into your website or app, analysing how people interact with it, where they might get stuck, and what could be improved. Through expert reviews, user journey mapping, and data insights, we identify friction points and provide clear, actionable recommendations to enhance engagement and usability.
This audit covers five key areas: usability best practices, user journey analysis, accessibility compliance, behavioural insights from analytics, and a prioritised action plan. Whether you need quick fixes or a long-term UX strategy, we deliver practical, easy-to-follow guidance to help you create a more seamless and enjoyable experience for your users. Let’s make your product work better for the people who matter most—your customers.
What's included
Heuristic Evaluation
A Heuristic Evaluation Report assesses the product’s interface against established usability principles. This evaluation identifies usability issues, categorises them based on severity, and suggests practical solutions. Annotated screenshots highlight specific problem areas, making it easier to understand and address design flaws. The report serves as a foundation for refining the user experience by resolving common friction points and aligning the interface with best practices.
User Journey Analysis
The User Journey Analysis maps out how users navigate the product, revealing pain points and areas of friction. By analysing how users interact with key touchpoints, this assessment helps identify inefficient processes, unclear navigation, or unnecessary steps that hinder engagement. Recommendations focus on streamlining user flows, improving efficiency, and ensuring an intuitive experience that aligns with user needs and business objectives.
Accessibility Review
A thorough Accessibility Review ensures the product meets accessibility standards such as WCAG. This assessment identifies barriers that might prevent users with disabilities from effectively engaging with the interface. Key areas of focus include colour contrast, keyboard navigation, screen reader compatibility, and alternative text for media. Addressing these issues improves inclusivity, expands the product’s reach, and ensures compliance with legal and ethical standards.
Behavioural Insights
The Behavioural Insights deliverable leverages data from analytics, heatmaps, session recordings, and user behaviour analytics to uncover usability issues. By analysing key performance indicators such as funnel drop-offs and bounce rates, this assessment highlights where users struggle or disengage. Data-backed insights guide design improvements, ensuring changes are driven by actual user behaviour rather than assumptions.
Actionable Recommendations Report
The Actionable Recommendations & Roadmap provide a prioritised plan for addressing UX issues based on effort and impact. It includes a structured list of improvements, categorising them into quick wins and long-term optimisations. This roadmap ensures a strategic approach to enhancing the user experience, allowing teams to implement changes efficiently while maintaining alignment with business goals.
Richard's other services
$2,000