Bespoke Illustration for top-shelf products.

Franco Luna

Starting at

1,000

About this service

Summary

What you'll get

Tailored illustration for your label or product, ideal if you’re a designer looking for that extra condiment that’ll make your label exceptional.

Meet your creative partner.

Hey there, I’m Franco, and I believe in more than just creating stunning designs – Whether it’s bonding over shared passions like our love for great wine or exchanging movie recommendations, I strive to build meaningful relationships with my clients. When I’m not crafting captivating artwork, you can find me at the gym, enjoying a fine cigar, or spending quality time with my sausage dog Diana (shoutout to my DC fans). Let’s create memories together!

Process

Different sketch iterations will give you options before you select a design which will be completed and rendered in scratchboard or engraving style.

Let's talk! Let's chat about your needs, the brief, and the product storytelling. Do you have a moodboard? Why don't we jump on a call and get acquainted? The more I know about you and your project, the better I can help and give my all to reach success.

Composition Thumbnails. Unlimited thumbnail-size compositions to pick and choose from. 2 different options can be selected for the next phase, if necessary.

Sketch. A couple of sketches will be made out of the selected options so you can put it on your design and check the weight and feel of it in your label.

Rendering. The final step is taking the selected sketch and rendering to the finished artwork that'll be used on your design.

...

FAQs

What style will the illustration be rendered in?
Scratchboard or engraving like style are the house's speciality but you can feel free to ask for different styles that you feel are more compatible to your design needs.
Do I have any creative control over the process?
Yes. During the sketching phase you'll be able to pick and choose what you like before committing to a design.
Do I need to have a call with you?
Don't worry! If you're a fellow introvert, text is more than enough to get the message across)

What's included

1. Sketch options and
Quick compositions and subsequent more detailed sketches. Subsequent iterations and sketches are things for which you can ask a budget for, if you feel like some extra creative control.
2. Illustration tailored to your product
HD Source files included. If you are a designer, here's a few things you can ask for beforehand: • Layered .psd file for extra design wiggle room. • Adaptability to different printing system requirements.

Example projects