Brand Strategy + Visual Design That Connects

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About this service

Summary

We create strategic branding kits that go beyond aesthetics. From defining your brand essence to crafting a visual identity with purpose, we deliver brand guides that help you communicate clearly and stand out. Every project is tailored to your goals and ideal audience.

What's included

  • Brand Discovery & Strategic Foundation

    A guided session to uncover your brand essence, purpose, values, tone of voice, and ideal audience. This serves as the foundation for building a coherent and intentional brand identity.

  • Logo Design (Primary & Variations)

    Custom logo design including the main logo, horizontal/vertical versions, icon or symbol if needed, and usage examples to ensure consistency across formats.

  • Brand Style Guide (PDF + Editable Files)

    A complete brand guide document including logo usage, color codes, typography rules, visual tone references, and application examples across digital and print formats.

Recommendations

(5.0)

Manou Fernandez • Save the Med

Client • Sep 10, 2025

Working with IdeaFoster has been a great experience. They are flexible and adaptable and advised professionally on digital solutions and optimisations for a not-for-profit organisation. IdeaFoster went above and beyond to support us with complicated tools and processes, never coming forward without a solution. What I valued most is their presence and responsiveness, make it easy to work together as a team. HIghly recommended agency!

Maria Paula • Flying Seahorse

Client • Jun 9, 2025

I’ve had the opportunity to collaborate with IdeaFoster on several strategic projects, and the outcomes have consistently exceeded expectations. Their team stands out for its professionalism, proactivity, accountability, and transparency at every stage of the process. We have worked together on key initiatives including website development, marketing campaigns, social media management, brand positioning, and rebranding, among others. What I value most is their ability to adapt to the unique chal


Skills and tools

Brand Design

Brand Strategist

Digital Marketer

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Adobe Photoshop

Adobe Photoshop

Canva

Canva

Figma

Figma