Complete Branding Package

Mihaela Aleksandrova

(0)

Starting at

2,100

About this service

Summary

Ideal for startups and mid-sized companies, this package offers a comprehensive and streamlined approach to creating a memorable brand presence. It’s perfect for those seeking a complete branding solution that effectively communicates their unique value.

Process

PHASE I

☉ INITIAL CONSULTATION

We start with a conversation to understand your vision, goals, and needs. This helps me grasp the essence of your brand and what you’re aiming to achieve.

☉ RESEARCH & DISCOVERY

I dive into industry trends, analyze your competitors, and get to know your target audience. This research helps ensure that your brand stands out and connects with the right people.

☉ BRAND CHARACTER CREATION

Together, we’ll define your brand’s personality, voice, and presence. This step is crucial for crafting a brand that truly resonates with your audience.

☉ CONCEPT DEVELOPMENT

Two distinct brand concepts for you. Each will offer a different perspective on how your brand can be visually and strategically represented.

PHASE II

☉ DESIGN & CREATIVE

I’ll create a custom logo, develop a tailored color palette, and select typography that fits your brand’s character. High-quality photography and design materials will follow to bring your brand to life.

☉ REVIEW & REFINEMENT

Once you’ve reviewed the designs, I’ll incorporate your feedback and make adjustments to ensure everything aligns with your vision.

(2 rounds of revisions)

PHASE III

☉ FINALIZATION

I’ll prepare all the final assets, including print and digital materials, social media visuals, and a comprehensive brand book. Realistic mock-ups will also be provided to help you visualize how the brand will look in real-world scenarios.

☉ DELIVERY & SUPPORT

You’ll receive all the final files and documents, and I’ll be available for any additional questions or support as you roll out your new brand identity.

TIMELINE

Overall, the design process typically spans around 3 to 4 weeks, depending on the specifics of the project and your feedback. My goal is to ensure that the final result not only meets but exceeds your expectations.

What's included

INDSUTRY & AUDIENCE RESEARCH
Research into industry trends and target audience preferences to ensure distinct brand positioning.
DEFINING BRAND CHARACTER
Crafting the brand’s personality, voice, and presence to create a strong connection with the audience.
LOGO & LOGO VARIATIONS
Logo with multiple variations for adaptability across different mediums and platforms in all formats - AI,EPS,SVG,PNG. (2 rounds of revisions)
COLOR PALETTE
A color palette that captures the brand’s essence, ensuring memorability and meaningfulness.
TYPOGRAPHY & PAIRING
Two typography styles paired to complement each other, reinforcing the brand’s identity and ensuring readability. (licensing not included in the price)
PHOTOGRAPHY NARRATIVE
Selection of photos that adds depth to the brand’s narrative, capturing its essence in each shot.
PRINT & DIGITAL MATERIALS
Design of print and digital materials, such as business cards, packaging, poster or banners, email templates, aligned with the brand’s identity.
SOCIAL MEDIA
A cohesive social media presence with a profile pictures and 6 key visuals.
IMPACTFUL WEB DESIGN
Design of 3 key pages that are visually appealing and user-friendly, providing a memorable online experience.
ONLINE BRAND BOOK
A comprehensive web brand book offering easy access to brand guidelines for consistent application across all platforms.
HIGH-QUALITY MOCK-UPS
Realistic mock-ups showcasing the brand in various real-world scenarios for visualization and presentation.