Digital Essentials Sian Grant
The Digital Essentials Package is perfect for brands aiming to establish a strong brand identity while enhancing their social media presence and online visibility.
Wondering if this package is right for you if:
✔ Ideal for businesses looking to strengthen their online presence.
✔ Best suited for brands heavily reliant on social media marketing.
✔ Great for entrepreneurs who want branded templates to maintain a polished Instagram feed.
Design Processes and Methods
Understanding the design brief - This stage allows me to gain a detailed understanding of your business, target audience and goals. I will have a brand questionnaire ready for you which we will discuss during our discovery call =, or you can supply me with a design brief.
If you choose to supply a design brief it must include details based on the following:
An overview or background story of your brand
Current issues
The overall objective of the project
Target audience
Brand visions and values
Market Research - Based on the information provided by you, I will conduct research based on your target audience i.e. what they do/don’t respond well to and any current trends in the market that can help me meet the objectives of the project. Things I tend to look out for range from the type of design, style, colour, or branding your competitors use that appear to be more effective.
I can also bring forward ideas that may complement the requirements of your design brief
Drafting Ideas - I will use mood boards to help with brainstorming ideas based on the research I have collected.
Design Proposal - I will incorporate my ideas from the mood board into a design for you to review, this proposal will also include design variations.
Feedback Loops and Revisions - During this stage, I will refine the designs based on your feedback provided. To ensure that your branding fits the purpose of your business goals and objectives, I will also offer my advice and recommendations where necessary!
Final design - Once all designs are complete, I will send over a WeTransfer file containing your logo files and brand guidelines.
What's included
Design Concept & Creative Direction
A strategic approach to crafting your brand’s identity. This includes: Brand Discovery Session – Understanding your brand’s vision, values, and target audience. Brand Proposal & Creative Direction Document – A visual inspiration to set the tone for your branding – here I will define the aesthetics, typography, colours, and imagery that align with your brand.
Primary Logo
This will be the main representation of your brand and one that is used for most branding materials
Secondary Logo
A simpler version of the primary logo, containing your brand name. This file will be most suitable for when space may be limited during use.
Submark Logo
A simplified and condensed version of your primary logo consisting of an iconic image that represents your brand - perfect for social media and favicons.
Logo Files
High resolution files for digital and print use PNG, PDF & JPEG 300dpi, delivered via WeTransfer
Social Media Kit
A pack of 9 social media assets, professionally designed to maintain a cohesive and polished online presence. Included in this kit:
1 Price List Design: Showcase your services or products in an easy-to-read, branded format.
1 Content Post Design: A ready-to-use post for announcements, promotions, or updates.
2 Instagram Story Templates: Engaging and customisable templates for sharing content on your Instagram stories.
5 Instagram Highlight Covers: Branded icons to give your Instagram profile a clean, professional look.
Brand Strategy & Guidelines
A comprehensive guide to maintain brand consistency. This includes: Brand Overview - Your mission, values, tone of voice & target audience. Logo Usage – Rules for correct and incorrect logo applications. Typography – Recommended fonts and styles for cohesive branding. Colour Palette – Primary and secondary colours with HEX/RGB & CMYK codes for accuracy.
Bolt-ons (Optional)
An additional design service can be requested to enhance your branding package (at an additional cost)
FAQs
x2 free rounds per design
Yes, payment plans are available for all package services
2 weeks
Example work
Sian's other services
Starting at$1,200
Duration2 weeks
Tags
Adobe Illustrator
Adobe Photoshop
Figma
Brand Design
Brand Strategist
Digital Marketer
Service provided by
Sian Grant London, UK
- 4
- Followers
Digital Essentials Sian Grant
Starting at$1,200
Duration2 weeks
Tags
Adobe Illustrator
Adobe Photoshop
Figma
Brand Design
Brand Strategist
Digital Marketer
The Digital Essentials Package is perfect for brands aiming to establish a strong brand identity while enhancing their social media presence and online visibility.
Wondering if this package is right for you if:
✔ Ideal for businesses looking to strengthen their online presence.
✔ Best suited for brands heavily reliant on social media marketing.
✔ Great for entrepreneurs who want branded templates to maintain a polished Instagram feed.
Design Processes and Methods
Understanding the design brief - This stage allows me to gain a detailed understanding of your business, target audience and goals. I will have a brand questionnaire ready for you which we will discuss during our discovery call =, or you can supply me with a design brief.
If you choose to supply a design brief it must include details based on the following:
An overview or background story of your brand
Current issues
The overall objective of the project
Target audience
Brand visions and values
Market Research - Based on the information provided by you, I will conduct research based on your target audience i.e. what they do/don’t respond well to and any current trends in the market that can help me meet the objectives of the project. Things I tend to look out for range from the type of design, style, colour, or branding your competitors use that appear to be more effective.
I can also bring forward ideas that may complement the requirements of your design brief
Drafting Ideas - I will use mood boards to help with brainstorming ideas based on the research I have collected.
Design Proposal - I will incorporate my ideas from the mood board into a design for you to review, this proposal will also include design variations.
Feedback Loops and Revisions - During this stage, I will refine the designs based on your feedback provided. To ensure that your branding fits the purpose of your business goals and objectives, I will also offer my advice and recommendations where necessary!
Final design - Once all designs are complete, I will send over a WeTransfer file containing your logo files and brand guidelines.
What's included
Design Concept & Creative Direction
A strategic approach to crafting your brand’s identity. This includes: Brand Discovery Session – Understanding your brand’s vision, values, and target audience. Brand Proposal & Creative Direction Document – A visual inspiration to set the tone for your branding – here I will define the aesthetics, typography, colours, and imagery that align with your brand.
Primary Logo
This will be the main representation of your brand and one that is used for most branding materials
Secondary Logo
A simpler version of the primary logo, containing your brand name. This file will be most suitable for when space may be limited during use.
Submark Logo
A simplified and condensed version of your primary logo consisting of an iconic image that represents your brand - perfect for social media and favicons.
Logo Files
High resolution files for digital and print use PNG, PDF & JPEG 300dpi, delivered via WeTransfer
Social Media Kit
A pack of 9 social media assets, professionally designed to maintain a cohesive and polished online presence. Included in this kit:
1 Price List Design: Showcase your services or products in an easy-to-read, branded format.
1 Content Post Design: A ready-to-use post for announcements, promotions, or updates.
2 Instagram Story Templates: Engaging and customisable templates for sharing content on your Instagram stories.
5 Instagram Highlight Covers: Branded icons to give your Instagram profile a clean, professional look.
Brand Strategy & Guidelines
A comprehensive guide to maintain brand consistency. This includes: Brand Overview - Your mission, values, tone of voice & target audience. Logo Usage – Rules for correct and incorrect logo applications. Typography – Recommended fonts and styles for cohesive branding. Colour Palette – Primary and secondary colours with HEX/RGB & CMYK codes for accuracy.
Bolt-ons (Optional)
An additional design service can be requested to enhance your branding package (at an additional cost)
FAQs
x2 free rounds per design
Yes, payment plans are available for all package services
2 weeks
Example work
Sian's other services
$1,200