Ártico is an AR & WWW-based creative and branding studio building magnetic brand identities and meaningful experiences for our clients. We're a passionate team who wants to rule the world through design, strategy, and communication. Our challenge is to create authentic and aesthetic brands and communication systems that not only last in time, but also have their own personality and voice. Brands call on us when they’re ready to become the brand they’ve always imagined.
Our Process
The project will be broken up into phases: Discovery, Strategy, Design and Delivery.
We'll start off with a call to discuss your needs and goals for this project. Discovery is where we define your goals, your audience, and work to understand what actually needs to be designed. Here we'll choose a direction for the strategy. After the brief is completed we'll send you a strategy presentation with two moodboards to start the design process
Design is where we actually start creating things specifically for your brand - the fun stuff! This includes 2 awesome design concepts and mocking them up in real world settings so you can visual the eye-catching designs in the best way!
Delivery is when everything is complete and we wrap up the project. All of the deliverables will be packaged up in a neat little folder and sent to you via mail.
We'll share a client portal where we'll work through each of the steps one by one and I'll keep you updated along the way. Your feedback and participation is important to ensure your goals are met. I work hard to be open and communicative through the process so that we're always on the same page.
What's included
🧠 Strategy
This is the core of your brand, this it will act as the foundation on which the brand visual identity will be built.
• Brand core definition
• Brand personality definition
• Brand voice & tone definition
• Visuals
• Value proposition & messaging pillars
• Target audience development
✨ Visual identity
Creative Direction & concept development
Moodboard & creative direction explanation
• Logo design suite
• Primary Logo
• Secondary Logo
• Submark (optional)
• Favicon
• Colors system
• Font system
• Brand imagery
👉🏼 Collaterals
• Brand stationery x1
• Business cards, letterhead, thank you cards
• Brand collateral x1
• Any kind of goodies (pen, notebook, phone case, apparel...)
✔️ Brand Guidelines
Including Brand Direction (strategy) + Brand Identity (visual system)
Ártico is an AR & WWW-based creative and branding studio building magnetic brand identities and meaningful experiences for our clients. We're a passionate team who wants to rule the world through design, strategy, and communication. Our challenge is to create authentic and aesthetic brands and communication systems that not only last in time, but also have their own personality and voice. Brands call on us when they’re ready to become the brand they’ve always imagined.
Our Process
The project will be broken up into phases: Discovery, Strategy, Design and Delivery.
We'll start off with a call to discuss your needs and goals for this project. Discovery is where we define your goals, your audience, and work to understand what actually needs to be designed. Here we'll choose a direction for the strategy. After the brief is completed we'll send you a strategy presentation with two moodboards to start the design process
Design is where we actually start creating things specifically for your brand - the fun stuff! This includes 2 awesome design concepts and mocking them up in real world settings so you can visual the eye-catching designs in the best way!
Delivery is when everything is complete and we wrap up the project. All of the deliverables will be packaged up in a neat little folder and sent to you via mail.
We'll share a client portal where we'll work through each of the steps one by one and I'll keep you updated along the way. Your feedback and participation is important to ensure your goals are met. I work hard to be open and communicative through the process so that we're always on the same page.
What's included
🧠 Strategy
This is the core of your brand, this it will act as the foundation on which the brand visual identity will be built.
• Brand core definition
• Brand personality definition
• Brand voice & tone definition
• Visuals
• Value proposition & messaging pillars
• Target audience development
✨ Visual identity
Creative Direction & concept development
Moodboard & creative direction explanation
• Logo design suite
• Primary Logo
• Secondary Logo
• Submark (optional)
• Favicon
• Colors system
• Font system
• Brand imagery
👉🏼 Collaterals
• Brand stationery x1
• Business cards, letterhead, thank you cards
• Brand collateral x1
• Any kind of goodies (pen, notebook, phone case, apparel...)
✔️ Brand Guidelines
Including Brand Direction (strategy) + Brand Identity (visual system)