Essential Brand FoundationRyan Paul
Who this is for:
Early-stage or founder-led companies needing an asynchronous, low-friction brand identity foundation without discovery calls or complex strategy.
What’s included:
Senior-led execution: 20+ years of identity experience applied directly to your core visuals—no junior delegation, no unnecessary process bloat.
Async intake brief: Detailed client questionnaire covering business goals, audience, and functional design requirements (no calls required).
Custom logo design: 2 distinct concepts presented; complete master file suite included (AI, EPS, SVG, PNG).
Typography pairings: Primary header and body font selections with licensing guidance.
Essential color palette: Primary and supporting HEX, RGB, and CMYK color codes.
1-page spec sheet: Clean, single-page PDF summarizing logo rules, color formulas, and typography hierarchy.
2 rounds of revisions: Capped on the chosen concept.
Payment terms:
50% upfront deposit required to secure project kickoff; remaining 50% due prior to final master file release.
FAQs
Essential Brand FoundationRyan Paul
Starting at$7,500
Duration3 weeks
Tags
Logo Designer
Who this is for:
Early-stage or founder-led companies needing an asynchronous, low-friction brand identity foundation without discovery calls or complex strategy.
What’s included:
Senior-led execution: 20+ years of identity experience applied directly to your core visuals—no junior delegation, no unnecessary process bloat.
Async intake brief: Detailed client questionnaire covering business goals, audience, and functional design requirements (no calls required).
Custom logo design: 2 distinct concepts presented; complete master file suite included (AI, EPS, SVG, PNG).
Typography pairings: Primary header and body font selections with licensing guidance.
Essential color palette: Primary and supporting HEX, RGB, and CMYK color codes.
1-page spec sheet: Clean, single-page PDF summarizing logo rules, color formulas, and typography hierarchy.
2 rounds of revisions: Capped on the chosen concept.
Payment terms:
50% upfront deposit required to secure project kickoff; remaining 50% due prior to final master file release.
FAQs
$7,500